Digital Software & Solutions Group

Digital Commerce for Communications

Deliver superior customer experiences, monetize data, and drive customer care costs down with TCS Digital Commerce for Communications.

The communications industry has never been more challenging with increased customer expectations for new quality services and lower costs. High churn rates and increased competition make it more important than ever to deliver the right products and services at the right time.

TCS’s Digital Commerce Solution for Communications helps CSPs maximize the digital commerce cycle to deliver superior customer experiences.

The TCS Advantage

Tailored for CSPs and communications device retailers, Digital Commerce for Communications includes an end-to-end approach that spans the entire digital commerce cycle of buy, market, sell and service. With a foundation built on a wide variety of analytics-driven intelligence, CSPs and communications device retailers can sense demand and align supply to be more responsive to customers, reduce operational costs, and expand the partner/supplier ecosystem for improved competitiveness.

What TCS Provides

At the center of the Digital Commerce Solution for Communications is the Digital Commerce Engine, which includes core commerce capabilities for Market - Browse, Search, Content/Catalog Management and Sell - Checkout, shopping cart, promotions, and order capture.

Digital Commerce for Communications modules for Buy: Warehouse & Transportation Management, Supply Chain Management, Supply Chain Visibility & Optimization and Collaboration Networking and Business Services -  help CSPs and communications device retailers source, control and procure the goods and materials required to deliver products and services to meet market demand. 

Modules for Market: Customer Service (Recurring Order & Subscription), Inventory/Facility Management, Search Engine Optimization, Personalization & Segmentation - help CSPs and communications device retailers conduct a more targeted marketing across channels for faster revenues.

Service modules: Reporting, Distributed Order Management, Customer Insight & Intelligence, and Cross-Channel Management - give CSPs and communications device retailers the information needed to deliver superior service and support.

Other Services Modules: Security Services, Third Party Services, Advanced Web Content Management, and Social Media-driven Advertising Effectiveness - provide authentication and authorization, content versioning, administration, configuration as well as publishing of all types of content and social media-driven advertising.

Business Value

Digital Commerce for Communications enables CSPs and communication device retailers to:

  • Deliver superior service and support
  • Be more responsive to customers’ demands with synchronized supply and demand
  • Streamline the digital commerce cycle to reduce operational costs 
  • Conduct more targeted marketing across channels for faster revenues
  • Leverage analytics for more accurate targeting and personalization
  • Expand their ecosystem of partners and suppliers to improve competitiveness

Reach Us.



White Papers

IDC Vendor Profile - TCS Digital Software & Solutions Group

The IDC Vendor Profile for TCS' Digital Software & Solutions Group analyzes the reasons behind formation of this group, its corporate and product go-to-market strategies, and its future development.

White Papers

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White Papers

Key Success Factors for Digital Transformation in the Communications Industry

IDC conducted in-depth interviews with business and IT executives of communications service providers (CSPs) to understand their digital transformation strategies. Though the maturity and specific digital initiatives of the companies varied widely, one theme was clear: The communications industry is transforming for the digital age to better interact with and service the customer.

TCS in the News

Analytics: The Key to Customer Experience and Loyalty

In this article, Seeta Hariharan, VP & Head of TCS’ Digital Software & Solutions Group discusses analytics as a significant factor for enhancing customer experience and cultivate loyalty.