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Scott Daniels

 
Scott Daniels
Global Head of Studios, TCS Interactive

Part of TCS’ Business Transformation Services group, the TCS Interactive Design Studios leverage design thinking to help customer organizations fundamentally rethink business models and user experiences. Our design studios act as the “tip of the spear” for TCS Interactive’s design-led engagements, creating ideas and strategies that can really transform a customer’s business.

As the Global Head of Studios, I lead our multidisciplinary and talented teams of designers, UX experts, creative producers, engineers, researchers, and design thinkers. We use the principles of Human-Centered Design and leverage current and emerging technologies to help customers solve business problems and create unforgettable new experiences for end-users.

We work on innovation and design initiatives for a multitude of customers across industries. Our portfolio of projects is diverse. We have created AR/VR-based immersive entertainment experiences. We have designed and built voice UIs, chatbots and mobile apps. We have undertaken large channel transformation and service design engagements.

Before coming to TCS in 2013, I held senior-level design and leadership positions at IBM and Microsoft, where I built new design studios and managed large creative teams. Before working for technology companies, my experience as a documentary filmmaker helped fine-tune my storytelling skills; today, that experience helps me tell digital stories and empower users. I subscribe to the belief that great experiences live at the intersection of humanity and technology.

Outside of work, I enjoy spending time with my family, travel photography, going to meet-ups, and working with middle school students as part of TCS’ go-IT STEM mentorship program.

 

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