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Transforming to Digital Demand Management is a Competitive Imperative

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Richard Sherman

Rich Sherman is an internationally recognized author and thought leader on trends and issues across supply chain management. His book Supply Chain Transformation: Practical Roadmap for Best Practice Results (Wiley, 2012) has received praise by practitioners, academics, and non-supply chain executives as a great read on business transformation. As a research director, he successfully launched the supply chain advisory services for AMR Research (now Gartner) and led in the development of the SCOR® model, founding the Supply Chain Council, and serving on its Board. He has contributed scores of articles and speaks frequently on supply chain trends and models. Rich received his BA and MA from Notre Dame.