The rise of the connected economy, where digital technologies connect people to organizations, machines and each other, provides an opportunity to create meaningful competitive differentiation.
New technologies are accelerating the creation of interconnected experiences that span multiple brands. Banking products and services are now part of a larger promise of value, like a mortgage that includes offers for insurance, a security system and gardening supplies to meet the needs of new home ownership.
The banks that understand and support customer needs that go beyond their products and services will earn greater customer loyalty and growth.
Date: Thursday, November 02, 2017
Time: 01:00 PM Eastern Daylight Time
Join us to learn how you can deliver connected experiences that build deeper consumer engagement with you and your ecosystem of partners.
Research Director, IDC Financial Insights
Global Industry Lead & Managing Partner, TCS Digital Software & Solutions Group
In this webinar, the speakers will discuss:
- How the ‘Connected Consumer Intelligence’ approach can help banks build deeper engagement and deliver relevant connected experiences
- Leveraging Open Banking APIs and partnering with other providers to deliver seamless experiences
- Opportunities presented by industry developments such as Europe’s Payment Services Directive (PSD2) to grow new revenue streams and increase customer loyalty through transparency