Winning with Data for CPG Companies

Transforming into an insights-driven business with effective data utilization.

If CPG enterprises apply a four-step approach to capture, consolidate, contextualize, and consume digital data efficiently, they can:

Nagarajan Karuppiah

Head, Business Intelligence and Innovation, Retail and Consumer Packaged Goods (CPG)

Janardhan Santhanam

TCS Lead, Analytics, Big Data, and Information Management, Retail and CPG

Manu Mohan M

TCS Functional Analyst, CPG, TCS