Today’s shoppers expect speed, convenience, and personalization at every touchpoint. However, fundamental issues such as bandwidth constraints and slow connectivity prevent retailers from providing a richer in-store experience at scale across thousands of locations. Retailers lack the ability to process, store, and leverage immense volumes of data in real time, leading to increased latency which results in long wait time at checkout, difficulty in locating products, and lack of insights for personalization.
To achieve a rich, high-performing, and uninterrupted in-store checkout experience, the store infrastructure must be equipped for heavy processing and handling large volumes of data transfers to central databases. This paper discusses how edge computing can enhance in-store customer experience. It also explains how retailers can realize edge computing for checkout with lightweight, open-source technologies.
The paper is also published in Biz Dispatch.
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