Tatas Learn to Innovate
The Tata Group, which has interests in such varied areas as automobile, information technology, steel, chemicals, telephony, watches, jewelry, medicine, fertilisers, retail, hotels, real estate, tea and coffee, has embarked on a journey of self-discovery. A conscious effort has been made to nurture innovative ideas and create the right culture for innovation. The Tata group has instituted a number of mechanisms to encourage its large workforce to innovate.
“The average age of TCS employees is only 27 — the ideal situation to build a culture of creative dissatisfaction. TCS, in fact, was the first to work toward a culture of innovation. For almost five years now, it has run an Internet-based program for open innovation. For the young workforce, popular social networking sites have been integrated into it. It has over 700 scientists in its laboratories and has given awards to young innovators for some years now. As a part of its co-invention network, TCS has reached out to about 1,000 companies; about 40 of them have agreed to participate. So, what is the success rate of innovation at TCS? ‘I will be happy if one out of ten innovations reaches commercial fruition,’ says K Ananth Krishnan, Vice President and Chief Technology Officer, TCS.”
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