TCS interactive Life Sciences on MM&M Top 100 List
Digital knowledge and creativity gave TCS a successful year and a bright future
What does it take for a marketing company like TCSinteractive Life Sciences to be included on the MM&M Top 100 List? Find out in this exclsuive interview. TCSi Life Science President Life Sciences, Healthcare Debashis Ghosh and chief commercial officer Alok Ghosh sat down for an interview with Medical Marketing & Media magazine to discuss the company’s advancement in the highly competitive pharma space as a creative and commercial marketing company.
Together, they discuss TCSi LS's expanded focus from performing purely as a technology and data provider, to a company that can offer strategic and creative marketing solutions. “Pharma companies are looking for partners who can bring in technology and data along with creativity,” Debashis Ghosh says. Alok Ghosh agrees, adding, “Marketing no longer wants to have to go ask three different people and companies for data. They want access to the best stuff right away.”
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