TCS’ Singapore Marathon App Wins 2017 Asia Mobile Award
Named Best Mobile App for Media, Entertainment & Social Media at GSMA Mobile World Congress Shanghai
SHANGHAI | MUMBAI, July 4, 2017: Tata Consultancy Services (TCS), (BSE: 532540, NSE: TCS), a leading global IT services, consulting and business solutions organization, today announced its TCS Singapore Marathon smartphone app was selected Best Mobile App for Media, Entertainment & Social Media at GSMA’s Asia Mobile Awards 2017, held on June 28, 2017 in conjunction with Mobile World Congress Shanghai.
The Asia Mobile Awards (AMO Awards) honour achievement, excellence and innovation in mobile communications across the Asia Pacific region. Winners were chosen from 165 entries and nominations across five categories and judged by more than 50 world-leading experts, analysts, journalists, academics and mobile operator representatives. Full information on the AMO Awards is available a www.asiamobileawards.com.
“We congratulate the winners and nominees of the Asia Mobile Awards here at Mobile World Congress Shanghai,” said Michael O’Hara, Chief Marketing Officer, GSMA. “Not only do the AMO Awards recognize the most innovative mobile technologies, products and services, they put a spotlight on the transformative impact of mobile communications for people, business and society across this highly diverse and dynamic region.”
“It’s a fantastic honour to win this Asia Mobile Award for the Standard Chartered Singapore Marathon mobile app,” said Sean Davidson, Head of Marketing & Communications, TCS Asia Pacific. “In the past few years, TCS has been committed to implementing our industry-leading digital solutions into the race platform in Singapore, leveraging technology developed for the TCS NYC Marathon and other high-profile races; it’s truly a great accomplishment for TCS, our partner Ironman, and the Singapore Marathon to be recognized with this industry benchmark AMO Award.”
“On behalf of Ironman Asia, we are delighted that our technology partner Tata Consultancy Services has received an Asia Mobile Award for the Standard Chartered Singapore Marathon app”, said Geoff Meyer, Managing Director, Ironman Asia. “The app is an integral element of the event experience for both participants and supporters bringing them closer to the race through better communication, easy access to information, training, live results and much more.”
The “Powered by Tata Consultancy Services” Singapore Marathon app has become an essential backbone of the race, providing details such as live runner tracking, race-day information, registration details, training plans, social media integration and more. It is part the TCS global technology partnership program to provide leading-edge digital technology to the world’s premiere distance running events. TCS is a title sponsor and/or technology partner for TCS NYC Marathon, TCS Amsterdam Marathon, TCS World 10K Bangalore, TCS Lidingöloppet (Sweden), TCS Clark Animo (Philippines), Standard Chartered Marathon Mumbai, Standard Chartered Singapore Marathon, Bank of America Chicago Marathon, United Airlines NYC Half, and numerous other races.
In addition to the AMO Award received on June 28, in the past eight months TCS’ Singapore Marathon app has also been recognized as a “Digital Platform of the Year” at SPIA’s 2016 Asian Sports Industry Awards, and “Best Campaign - Mobile for an Event” at the Mob-Ex Awards 2017.
GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies as well as organizations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences.
About Tata Consultancy Services Ltd (TCS)
Tata Consultancy Services is an IT services, consulting and business solutions organization that delivers real results to global business, ensuring a level of certainty no other firm can match. TCS offers a consulting-led, integrated portfolio of IT, BPS, infrastructure, engineering and assurance services. This is delivered through its unique Global Network Delivery Model™, recognized as the benchmark of excellence in software development. A part of the Tata group, India’s largest industrial conglomerate, TCS has over 387,000 of the world’s best-trained consultants in 45 countries. The company generated consolidated revenues of US $17.58 billion for year ended March 31, 2017 and is listed on the BSE (formerly Bombay Stock Exchange) and the NSE (National Stock Exchange) in India. For more information, visit us at www.tcs.com
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