Skip to main content
Skip to footer
Click here or press enter to go to homepage Click here or press enter to go to homepage
  • What we do
  • Who we are
  • Insights
  • Careers
  • Newsroom
  • Investors
Contact us
TCS Worldwide
tata.com logotata.com logoOpen in New Tab
  • Overview Press tab for submenu items

    TCS is here to make a difference through technology.

    Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

    Discover all solutions
  • Industries
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services
    • Artificial Intelligence
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Data and Analytics
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
Overview
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Data and Analytics
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • Overview Press tab for submenu items

      We’re in it for good, driving positive change for the benefit of all.

      Our expert, committed team put our shared beliefs into action – every day. Together, we combine innovation and collective knowledge to create the extraordinary.

      Discover the difference
    • About Us
      • Leadership
      • Corporate Sustainability
      • Diversity, Equity, and Inclusion
      • Corporate Social Responsibility
      • The TCS Way
      • Alliances
    • Research & Innovation
      • TCS Research
      • TCS Pace™
    • Our Brand
    Overview
  • About Us expand here
    • Leadership
    • Corporate Sustainability
    • Diversity, Equity, and Inclusion
    • Corporate Social Responsibility
    • The TCS Way
    • Alliances
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Our Brand
    • Overview Press tab for submenu items

      Extraordinary expertise leads to remarkable results.

      We share news, insights, analysis and research – tailored to your unique interests – to help you deepen your knowledge and impact.

      Discover Expert Insights
    • Customer Stories
    • Perspectives
    • Global studies
    • Topics
      • Metaverse
      • Sustainability
      • Cybersecurity
      • Blockchain
      • Cloud
      • Future of Work
      • Health & Wellness
      • IoT
      • Data Analytics and Storage
    Overview
  • Customer Stories
  • Perspectives
  • Global studies
  • Topics expand here
    • Metaverse
    • Sustainability
    • Cybersecurity
    • Blockchain
    • Cloud
    • Future of Work
    • Health & Wellness
    • IoT
    • Data Analytics and Storage
    • Overview Press tab for submenu items

      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
    • India
      • India
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Chile
      • Colombia
      • Ecuador
      • Mexico
      • Peru
      • Uruguay
      • USA
    • Asia Pacific
      • Australia
      • Mainland China
      • Hong Kong SAR
      • Indonesia
      • Japan
      • Malaysia
      • New Zealand
      • Philippines
      • Republic of Korea
      • Singapore
      • Chinese Taipei
      • Thailand
    • Europe and UK
      • Belgium
      • Denmark
      • Estonia
      • Finland
      • France
      • Germany
      • Hungary
      • Ireland
      • Italy
      • Luxembourg
      • Netherlands
      • Norway
      • Poland
      • Portugal
      • Spain
      • Sweden
      • Switzerland
      • United Kingdom
    • Middle East and Africa
      • Bahrain
      • Israel
      • Kuwait
      • Qatar
      • Saudi Arabia
      • South Africa
      • United Arab Emirates
    Overview
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
  • Middle East and Africa expand here
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
    • Overview Press tab for submenu items

      Find the latest news about TCS in our Newsroom

      Get access to a catalog of the latest news stories from across TCS. Discover our press releases, reports, and company announcements.

      Discover more
    • Press releases

      Recent Press releases

      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      14 May 2025 TCS Partners with Khan Bank to Future-Proof its Operations, Enhance Customer Experience and Propel Innovation leveraging AI and ML
      12 May 2025 TCS Partners with Dhofar Insurance Company to Transform its Core Insurance Platform
      View all
    • News alerts

      Recent News

      02 May 2025 TCS Ranked Denmark’s #1 IT Service Provider for Customer Satisfaction in 2025
      11 Apr 2025 TCS Partners with Google Cloud to Accelerate AI-led Transformation in the Retail Sector
      01 Apr 2025 TCS Unveils the TCS Digital Twindex Report for Future-Ready Manufacturing
      View all
    • Analyst recognition

      Recent recognitions

      22 Apr 2025 TCS Ranked #6 Amongst Banking Technology Providers and Recognized as a Regional Leader across all Geographies by Everest Group
      17 Apr 2025 TCS BaNCS Named a Leader Among Wealth Management Products by Everest Group
      01 Apr 2025 TCS Positioned as a Leader in Worldwide Discrete Manufacturing Product Lifecycle Management Strategic Consulting Services and Systems Integration by IDC MarketScape
      View all
    • Events

      Upcoming events

      11 Jun 2025 TCS and PTC Present the North America Leadership Forum 2025
      04 Jun 2025 Veeva R&D and Quality Summit: Developing Better Health Outcomes
      02 Jun 2025 Siemens Realize LIVE: Discussing Technology and Digital Transformation
      View all
    • Media kit
    Overview
  • Press releases
  • News alerts
  • Analyst recognition
  • Events
  • Media kit
    • Overview Press tab for submenu items

      TCS works hand in hand with world-leading investors.

      Tata Consultancy Services Limited
      NSE:TCS
      INR
      Discover more FY24-25 debrief
    • Management Commentary
      • Latest Quarter Commentary
      • Annual Report Section
    • Financials
      • Quarterly Earnings Reports
      • Download TCS Data Sheet
      • Erstwhile CMC Financials
    • News and Events
      • Press Releases
      • Corporate Actions
      • Events
      • Calendar
    • ESG
      • Environment
      • Social
      • Governance
      • Policies and Reports
      • Stakeholder Engagement and Identification of Material Issues
    • Resources
      • Investor FAQs
      • eTDS Portal
      • Stock Information
      • Analyst Coverage
      • Subsidiaries
      • Subscribe to Investor Updates
      • Unclaimed Dividend Information
    Overview
  • Management Commentary expand here
    • Latest Quarter Commentary
    • Annual Report Section
  • Financials expand here
    • Quarterly Earnings Reports
    • Download TCS Data Sheet
    • Erstwhile CMC Financials
  • News and Events expand here
    • Press Releases
    • Corporate Actions
    • Events
    • Calendar
  • ESG expand here
    • Environment
    • Social
    • Governance
    • Policies and Reports
    • Stakeholder Engagement and Identification of Material Issues
  • Resources expand here
    • Investor FAQs
    • eTDS Portal
    • Stock Information
    • Analyst Coverage
    • Subsidiaries
    • Subscribe to Investor Updates
    • Unclaimed Dividend Information
  • Click here or press enter to go to homepage Click here or press enter to go to homepage Opens in new tab tata.com logo tata.com logoOpen in New Tab Search
    What we do
    • Overview Press tab for submenu items

      TCS is here to make a difference through technology.

      Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

      Discover all solutions
    • Industries
      • Banking
      • Capital Markets
      • Consumer Packaged Goods and Distribution
      • Communications, Media, and Information Services
      • Education
      • Energy, Resources, and Utilities
      • Healthcare
      • High Tech
      • Insurance
      • Life Sciences
      • Manufacturing
      • Public Services
      • Retail
      • Travel and Logistics
    • Services
      • Artificial Intelligence
      • Cloud
      • Cognitive Business Operations
      • Consulting
      • Cybersecurity
      • Data and Analytics
      • Enterprise Solutions
      • IoT and Digital Engineering
      • Network Solutions and Services
      • TCS Interactive
      • Sustainability Services
    • Products and Platforms
      • TCS ADD™
      • TCS BANCS™
      • TCS BFSI Platforms
      • TCS CHROMA™
      • TCS Customer Intelligence & Insights™
      • TCS ERP on Cloud
      • ignio™
      • TCS iON™
      • TCS HOBS™
      • TCS Intelligent Urban Exchange™
      • TCS OmniStore™
      • TCS Optumera™
      • TCS Tap™
      • Quartz™ – The Smart Ledgers™
      • TCS TwinX™
      • TCS MasterCraft™
      • Jile™
    Overview
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Data and Analytics
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
  • Who we are
    • Overview Press tab for submenu items

      We’re in it for good, driving positive change for the benefit of all.

      Our expert, committed team put our shared beliefs into action – every day. Together, we combine innovation and collective knowledge to create the extraordinary.

      Discover the difference
    • About Us
      • Leadership
      • Corporate Sustainability
      • Diversity, Equity, and Inclusion
      • Corporate Social Responsibility
      • The TCS Way
      • Alliances
    • Research & Innovation
      • TCS Research
      • TCS Pace™
    • Our Brand
    Overview
  • About Us expand here
    • Leadership
    • Corporate Sustainability
    • Diversity, Equity, and Inclusion
    • Corporate Social Responsibility
    • The TCS Way
    • Alliances
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Our Brand
  • Insights
    • Overview Press tab for submenu items

      Extraordinary expertise leads to remarkable results.

      We share news, insights, analysis and research – tailored to your unique interests – to help you deepen your knowledge and impact.

      Discover Expert Insights
    • Customer Stories
    • Perspectives
    • Global studies
    • Topics
      • Metaverse
      • Sustainability
      • Cybersecurity
      • Blockchain
      • Cloud
      • Future of Work
      • Health & Wellness
      • IoT
      • Data Analytics and Storage
    Overview
  • Customer Stories
  • Perspectives
  • Global studies
  • Topics expand here
    • Metaverse
    • Sustainability
    • Cybersecurity
    • Blockchain
    • Cloud
    • Future of Work
    • Health & Wellness
    • IoT
    • Data Analytics and Storage
  • Careers
    • Overview Press tab for submenu items

      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
    • India
      • India
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Chile
      • Colombia
      • Ecuador
      • Mexico
      • Peru
      • Uruguay
      • USA
    • Asia Pacific
      • Australia
      • Mainland China
      • Hong Kong SAR
      • Indonesia
      • Japan
      • Malaysia
      • New Zealand
      • Philippines
      • Republic of Korea
      • Singapore
      • Chinese Taipei
      • Thailand
    • Europe and UK
      • Belgium
      • Denmark
      • Estonia
      • Finland
      • France
      • Germany
      • Hungary
      • Ireland
      • Italy
      • Luxembourg
      • Netherlands
      • Norway
      • Poland
      • Portugal
      • Spain
      • Sweden
      • Switzerland
      • United Kingdom
    • Middle East and Africa
      • Bahrain
      • Israel
      • Kuwait
      • Qatar
      • Saudi Arabia
      • South Africa
      • United Arab Emirates
    Overview
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
  • Middle East and Africa expand here
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
  • Newsroom
    • Overview Press tab for submenu items

      Find the latest news about TCS in our Newsroom

      Get access to a catalog of the latest news stories from across TCS. Discover our press releases, reports, and company announcements.

      Discover more
    • Press releases

      Recent Press releases

      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      14 May 2025 TCS Partners with Khan Bank to Future-Proof its Operations, Enhance Customer Experience and Propel Innovation leveraging AI and ML
      12 May 2025 TCS Partners with Dhofar Insurance Company to Transform its Core Insurance Platform
      View all
    • News alerts

      Recent News

      02 May 2025 TCS Ranked Denmark’s #1 IT Service Provider for Customer Satisfaction in 2025
      11 Apr 2025 TCS Partners with Google Cloud to Accelerate AI-led Transformation in the Retail Sector
      01 Apr 2025 TCS Unveils the TCS Digital Twindex Report for Future-Ready Manufacturing
      View all
    • Analyst recognition

      Recent recognitions

      22 Apr 2025 TCS Ranked #6 Amongst Banking Technology Providers and Recognized as a Regional Leader across all Geographies by Everest Group
      17 Apr 2025 TCS BaNCS Named a Leader Among Wealth Management Products by Everest Group
      01 Apr 2025 TCS Positioned as a Leader in Worldwide Discrete Manufacturing Product Lifecycle Management Strategic Consulting Services and Systems Integration by IDC MarketScape
      View all
    • Events

      Upcoming events

      11 Jun 2025 TCS and PTC Present the North America Leadership Forum 2025
      04 Jun 2025 Veeva R&D and Quality Summit: Developing Better Health Outcomes
      02 Jun 2025 Siemens Realize LIVE: Discussing Technology and Digital Transformation
      View all
    • Media kit
    Overview
  • Press releases
  • News alerts
  • Analyst recognition
  • Events
  • Media kit
  • Investors
    • Overview Press tab for submenu items

      TCS works hand in hand with world-leading investors.

      Tata Consultancy Services Limited
      NSE:TCS
      INR
      Discover more FY24-25 debrief
    • Management Commentary
      • Latest Quarter Commentary
      • Annual Report Section
    • Financials
      • Quarterly Earnings Reports
      • Download TCS Data Sheet
      • Erstwhile CMC Financials
    • News and Events
      • Press Releases
      • Corporate Actions
      • Events
      • Calendar
    • ESG
      • Environment
      • Social
      • Governance
      • Policies and Reports
      • Stakeholder Engagement and Identification of Material Issues
    • Resources
      • Investor FAQs
      • eTDS Portal
      • Stock Information
      • Analyst Coverage
      • Subsidiaries
      • Subscribe to Investor Updates
      • Unclaimed Dividend Information
    Overview
  • Management Commentary expand here
    • Latest Quarter Commentary
    • Annual Report Section
  • Financials expand here
    • Quarterly Earnings Reports
    • Download TCS Data Sheet
    • Erstwhile CMC Financials
  • News and Events expand here
    • Press Releases
    • Corporate Actions
    • Events
    • Calendar
  • ESG expand here
    • Environment
    • Social
    • Governance
    • Policies and Reports
    • Stakeholder Engagement and Identification of Material Issues
  • Resources expand here
    • Investor FAQs
    • eTDS Portal
    • Stock Information
    • Analyst Coverage
    • Subsidiaries
    • Subscribe to Investor Updates
    • Unclaimed Dividend Information
  • Contact us
    TCS Worldwide
    tata.com logo tata.com logo Opens in new tab
    Top Results
    Showing
    10
    01 - 07
    • Who We Are
    • Event

    March 18-20, 2025 | Las Vegas | The Venetian Convention and Expo Center

    TCS Interactive at Adobe Summit 2025 – Highlights

    TCS Interactive at Adobe Summit 2025

    The wait is over! TCS Interactive at Adobe 2025 was a hit. Here's an exciting three-day sneak peek into the myriad futuristic solutions presented by TCS Interactive at the Adobe Summit 2025.

    1 MINS WATCH
    Transcript downloading Download transcript
    Share TCS Interactive at Adobe Summit 2025 
    Linkedin
    X
    Facebook
    Email
    copied

    You have these already downloaded

    We have sent you a copy of the report to your email again.

    Service

    TCS Interactive This will open an overlay

    Humanizing Technology to Create Iconic Experiences

    Through humanizing technology, TCS Interactive helps organizations create personalized and iconic customer experiences and promote products and services.
    Learn More
     about Humanizing Technology to Create Iconic Experiences
    Banner37
    Related Insights
    POSSIBLE 2025: Meet TCS Interactive at the Marketing Event and Expo
    Join us at the marketing event in Miami for expert panels and interactive sessions on challenges CMOs face today, agentic AI, retail media, and brand building.
    Events
    10 Apr 2025
    TCS Interactive at Adobe Summit 2025 
    Join us at the Adobe Summit in Las Vegas for a lively discussion on digital experience offerings, AI and generative AI-enabled customer experience, and more.
    Events
    01 Jan 2025
    Taking immersive experiences higher with AI
    Learn how AI in AR/VR will accelerate the potential of these applications and make immersive technologies more user-friendly to deliver solid business value.
    White Paper
    13 Feb 2025

    Adapt and energize digital experiences with the power of AI

    TCS Interactive had an exciting presence at Adobe Summit 2025 - the annual premier digital experience conference for marketeers. As a strategic partner to Adobe for more than a decade, we have showcased how we're reimagining Adobe’s technology by harnessing AI's potential.

    We were the proud platinum sponsor of the event. Aligning with the Summit’s theme of AI and GenAI-enabled customer experiences, we had some exciting activities lined up for the 3 days!

    TCS Interactive booth #468

    At our booth, attendees explored the art of the possible with our demos of AI-powered offerings across the digital experience ecosystem. 

    We shared insights into the future of customer experience and explored what’s next in GenAI and large-scale personalization. Our demos included:

    • Smart marketing concierge - An AI-powered framework designed to support every stage of the marketing lifecycle. 
    • B2B marketplace - A marketplace with dynamic VR that enables personalized shopping and more.
    • Insight-driven engagement - A 360-degree customer view powered by Adobe Experience Platform (AEP), optimizing key touchpoints across the CX journey.

    The Jaguar TCS Racing car was a showstopper for us! Attendees engaged with the interactive Jaguar TCS Racing car experience and got to learn about technology that delivers wins! (In 2024, Jaguar TCS Racing won the ABB FIA Formula E Teams’ World Championship!)

    To know more about our offerings, contact us at: tcsinteractive.marketing@tcs.com

    TCS speaker session | S719 | March 18 | 04:00 PDT

    Revolutionize your brand: Harness AI for unparalleled digital experiences

    TCS and a panel of leading brands explored how AI is transforming digital experiences, driving purposeful change, and delivering real impact for brands. We discussed harmonizing human creativity with AI, key considerations for digital leaders, and the strategic role AI now plays in building competitive advantage. Yesterday, AI was just a buzzword—today, it’s a game-changer. At TCS Interactive, we believe the way we harness it will shape the future of digital experiences.

    Session insights   about   Revolutionize your brand: Harness AI for unparalleled digital experiences

    Meet Our Speakers

    Swipe Left
    Swipe Right

    Valarie Bastek

    VP, MarTech & Digital Engagement, Wyndham Hotels

    Valarie Bastek is the Vice President of Marketing Technology & Digital Engagement at Wyndham Hotels & Resorts, the world’s largest franchisor. As part of her role, Valarie oversees search engine optimization, content operations and marketing technology, using Adobe Experience Manager, Adobe Target and most recently Adobe Journey Optimizer. Valarie joined Wyndham almost 13 years ago as a copywriter and brought Adobe Experience Manager on as a product prior to Wyndham’s digital transformation in 2015. While Adobe Experience Manager is Valarie’s first love, she has enjoyed learning alongside the Marketing Technology team and seeing the “art of the possible” with enhanced tech stacks. Valarie is very involved with her alma mater, Susquehanna University, and serves as second vice president for the Susquehanna University Alumni Board. As part of that role, Valarie enjoys mentoring current students as they navigate their transitions from college to career.

    Know More  About Valarie Bastek Opens in an overlay
    Valarie Bastek

    Valarie Bastek

    VP, MarTech & Digital Engagement, Wyndham Hotels

    Valarie Bastek is the Vice President of Marketing Technology & Digital Engagement at Wyndham Hotels & Resorts, the world’s largest franchisor. As part of her role, Valarie oversees search engine optimization, content operations and marketing technology, using Adobe Experience Manager, Adobe Target and most recently Adobe Journey Optimizer. Valarie joined Wyndham almost 13 years ago as a copywriter and brought Adobe Experience Manager on as a product prior to Wyndham’s digital transformation in 2015. While Adobe Experience Manager is Valarie’s first love, she has enjoyed learning alongside the Marketing Technology team and seeing the “art of the possible” with enhanced tech stacks. Valarie is very involved with her alma mater, Susquehanna University, and serves as second vice president for the Susquehanna University Alumni Board. As part of that role, Valarie enjoys mentoring current students as they navigate their transitions from college to career.

    Michiel Van Raemdonck

    Digital Expert, NMBS (Belgian Railways)

    Michiel is a seasoned digital expert with over 20 years of experience in customer data, marketing automation, and digital strategy. As the Product Owner and Team Lead of the Marketing Automation team at Belgian Railways (NMBS), he plays a pivotal role in transforming customer interactions through data-driven, automated campaigns. His expertise helps NMBS enhance customer engagement and gain deeper insights into passenger needs. Throughout his career, Michiel has led initiatives in digital content management, marketing technology, and digital analytics, consistently driving innovation and efficiency. With a passion for leveraging technology to create seamless, personalized customer experiences, he is at the forefront of marketing automation at NMBS.

    Know More  About Michiel Van Raemdonck Opens in an overlay
    Michiel Van Raemdonck

    Michiel Van Raemdonck

    Digital Expert, NMBS (Belgian Railways)

    Michiel is a seasoned digital expert with over 20 years of experience in customer data, marketing automation, and digital strategy. As the Product Owner and Team Lead of the Marketing Automation team at Belgian Railways (NMBS), he plays a pivotal role in transforming customer interactions through data-driven, automated campaigns. His expertise helps NMBS enhance customer engagement and gain deeper insights into passenger needs. Throughout his career, Michiel has led initiatives in digital content management, marketing technology, and digital analytics, consistently driving innovation and efficiency. With a passion for leveraging technology to create seamless, personalized customer experiences, he is at the forefront of marketing automation at NMBS.

    Therron Hofsetz

    Director, Web Channels Engineering, Vanguard

    Therron is a digital technology leader who is passionate about delivering business value through customer centric experiences, data-driven marketing and technology innovation. Over the last 25 years, Therron has driven value realization by combining his direct knowledge of client personalization in travel, hospitality & financial industry with the technology advances in Marketing Technologies, ML and AI. As the head of Web Channels and Engineering for the Personal Investor unit of Vanguard, Therron is responsible for driving Vanguard’s mission of giving all investors the best chance at investment success. Specifically, he and his team focus on creating measurable improvements in clients' financial outcomes by driving better investment behaviors through exceptional client experiences. The targeted outcomes are achieved with various Adobe technologies within an ecosystem that combines data analytics, behavioral science, machine learning, GenAI, Vanguard methodology practices, and user experience research. Therron received his B.S. in Finance and Marketing from the University of Colorado. Prior to joining Vanguard, Therron worked for Epsilon as a Senior Director of Digital Experience and as the Director of Digital Technologies for Holland America Line.

    Know More  About Therron Hofsetz Opens in an overlay
    Therron Hofsetz

    Therron Hofsetz

    Director, Web Channels Engineering, Vanguard

    Therron is a digital technology leader who is passionate about delivering business value through customer centric experiences, data-driven marketing and technology innovation. Over the last 25 years, Therron has driven value realization by combining his direct knowledge of client personalization in travel, hospitality & financial industry with the technology advances in Marketing Technologies, ML and AI. As the head of Web Channels and Engineering for the Personal Investor unit of Vanguard, Therron is responsible for driving Vanguard’s mission of giving all investors the best chance at investment success. Specifically, he and his team focus on creating measurable improvements in clients' financial outcomes by driving better investment behaviors through exceptional client experiences. The targeted outcomes are achieved with various Adobe technologies within an ecosystem that combines data analytics, behavioral science, machine learning, GenAI, Vanguard methodology practices, and user experience research. Therron received his B.S. in Finance and Marketing from the University of Colorado. Prior to joining Vanguard, Therron worked for Epsilon as a Senior Director of Digital Experience and as the Director of Digital Technologies for Holland America Line.

    Natarajan Baskaran

    Head, Digital Experience Business, TCS

    Natarajan (Basky) Baskaran is the global head of TCS Interactive’s DX Business. For more than 25 years, Natarajan Baskaran has empowered clients across verticals to adapt to evolving technology paradigms. His support in charting out their digital transformation journeys have helped businesses deliver thoughtful and consistent user experiences, drive massive brand enhancements, and gain unprecedented revenue growth. With years of enriching customer experiences behind him, he has emerged as a far-seeing subject matter expert in the fields of CX design, CX strategy roadmap, digital experience, digital marketing, and digital commerce. As a visionary leader, he innovates future-ready AI powered solutions to spearhead brand equity, exponential growth, and co-innovation—all while prioritizing inclusive and accessible experiences.

    Know More  About Natarajan Baskaran Opens in an overlay
    Natarajan Baskaran

    Natarajan Baskaran

    Head, Digital Experience Business, TCS

    Natarajan (Basky) Baskaran is the global head of TCS Interactive’s DX Business. For more than 25 years, Natarajan Baskaran has empowered clients across verticals to adapt to evolving technology paradigms. His support in charting out their digital transformation journeys have helped businesses deliver thoughtful and consistent user experiences, drive massive brand enhancements, and gain unprecedented revenue growth. With years of enriching customer experiences behind him, he has emerged as a far-seeing subject matter expert in the fields of CX design, CX strategy roadmap, digital experience, digital marketing, and digital commerce. As a visionary leader, he innovates future-ready AI powered solutions to spearhead brand equity, exponential growth, and co-innovation—all while prioritizing inclusive and accessible experiences.

    TCS hospitality suite

    TCS leadership had some meaningful networking sessions with our customers and prospects at the hospitality suite. We also had a luncheon session, “Harness the power of a unified AI approach to transform digital experiences” hosted by Nick Allen, Senior Partner, TCS Interactive, Global Lead, Consumer Business Group. 

    Related reading

    Swipe Left
    Swipe Right

    Strengthening CMO-CIO Partnership that Delivers Higher Growth

    Blog | 17 Oct 2024   Opens in new tab

    Navigating Account-Based Experiences for Exponential Growth

    White Paper | 05 Dec 2024   Opens in new tab

    TCS Talks Tech Season 2: Navigating the Era of AI Experiences

    14 Oct 2024   Opens in new tab

    TCS Retail Consumer Survey: Uncover the Latest Shopping Trends

    26 Jun 2024   Opens in new tab

    Designing Customer Loyalty Programs for Meaningful CX

    White Paper | 27 Sep 2024   Opens in new tab
    Industries
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
    Services
    • Artificial Intelligence
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Data and Analytics
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Sustainability Services
    • Network Solutions and Services
    • TCS Interactive
    • TCS and AWS Cloud
    • TCS Enterprise Cloud
    • TCS and Google Cloud
    • TCS and Microsoft Cloud
    Products and Platforms
    • TCS ADD™
    • TCS BaNCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS TAP™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS iON™
    Insights
    • Customer Stories
    • Cloud
    • Blockchain
    • IoT
    • Metaverse
    • Future of Work
    • Health and Wellness
    • Sustainability
    • TCS.AI
    • Cybersecurity
    • Perspectives
    More information
    • Careers
    • Corporate Social Responsibility
    • Diversity, Equity, and Inclusion
    • Investor Relations
    • Sports Sponsorships
    • TCS Pace™
    • TCS Research
    • The TCS Way
    • Who we are
    Tata consultancy services
    ©2025 TATA Consultancy Services Limited
    ©2025 TATA Consultancy Services Limited
    • Privacy Notice
    • Cookie Policy
    • Accessibility Declaration
    • Disclaimer
    • Security Policy
    • California Notice at Collection
    • Customize Cookies
    More
    • FacebookOpen in New Tab Facebook
    • YoutubeOpen in New Tab Youtube
    • Twitter-XOpen in New Tab Twitter-X
    • InstagramOpen in New Tab Instagram
    • linkedinOpen in New Tab linkedin
    Contact Contact Press Enter to open an overlay
    What’s on your mind?
    We’re here to help! Tell us what you’re looking for and we’ll get you connected to the right people.
    Request for Services
    Investor information
    Media contacts
    Looking for something else?
    Analyst relations
    CSR
    Partnership
    Website feedback