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    TCS is here to make a difference through technology.

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    What we do
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      TCS is here to make a difference through technology.

      Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

      Discover all solutions
    • Industries
      • Banking
      • Capital Markets
      • Consumer Packaged Goods and Distribution
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      • TCS ERP on Cloud
      • ignio™
      • TCS iON™
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      • TCS Intelligent Urban Exchange™
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  • Who we are
    • Overview Press tab for submenu items

      We deliver excellence and create value for customers and communities.

      Our expert, committed team put our shared values into action – every day. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

      Discover the difference
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      Extraordinary expertise leads to remarkable results.

      We share news, insights, analysis and research – tailored to your unique interests – to help you deepen your knowledge and impact.

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      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
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      Find the latest news about TCS in our Newsroom

      Get access to a catalog of the latest news stories from across TCS. Discover our press releases, reports, and company announcements.

      Discover more
    • Press releases

      Recent Press releases

      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      14 May 2025 TCS Partners with Khan Bank to Future-Proof its Operations, Enhance Customer Experience and Propel Innovation leveraging AI and ML
      12 May 2025 TCS Partners with Dhofar Insurance Company to Transform its Core Insurance Platform
      View all
    • News alerts

      Recent News

      02 May 2025 TCS Ranked Denmark’s #1 IT Service Provider for Customer Satisfaction in 2025
      23 Apr 2025 TCS Partners with Google Cloud on Agent-to-Agent Interoperability Protocol to Drive Future-Ready Enterprises
      11 Apr 2025 TCS Partners with Google Cloud to Accelerate AI-led Transformation in the Retail Sector
      View all
    • Analyst recognition

      Recent recognitions

      22 Apr 2025 TCS Ranked #6 Amongst Banking Technology Providers and Recognized as a Regional Leader across all Geographies by Everest Group
      17 Apr 2025 TCS BaNCS Named a Leader Among Wealth Management Products by Everest Group
      13 Feb 2025 TCS Positioned as a Leader in IDC MarketScape for Worldwide Life Science R&D ITO Services 2024
      View all
    • Events

      Upcoming events

      11 Jun 2025 TCS and PTC Present the North America Leadership Forum 2025
      04 Jun 2025 Veeva R&D and Quality Summit: Developing Better Health Outcomes
      02 Jun 2025 Siemens Realize LIVE: Discussing Technology and Digital Transformation
      View all
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      Tata Consultancy Services Limited
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      Discover more FY24-25 debrief
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    TCS Worldwide
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    • Consumer Goods Distribution / SOLUTION

    Smart Forecasting

    Integrated distributor management and collaboration platform

    Share Smart Forecasting: Calculating Market Demand with Accuracy
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    Industry

    Consumer Goods & Distribution This will open an overlay

    Enabling Product Innovation and Omnichannel Experience in CDG

    TCS’ solutions help leading CPG firms create sustainable products and build resilient supply chains to thrive in the age of conscious consumerism. Learn more.
    Learn More
     about Enabling Product Innovation and Omnichannel Experience in CDG
    Related Insights
    Sustainability, Personalization, and More: CPG Trends in 2025
    Learn all about the top CPG trends for 2025 and how consumers are likely to prioritize health, personalization, and sustainability in their purchasing decisions.
    Blog
    12 Mar 2025
    Using Predictive Analytics to Ace the CPG Precision Distribution Game
    Know how advanced predictive analytics and diverse data layers can help the CPG sector optimize distribution networks, improve supply chain efficiency, and more.
    White Paper
    17 Feb 2025
    Quartz Smart Solutions: Ready-to-use, DLT Solutions for Business
    Quartz Smart Solutions consist of a set of comprehensive solutions with business-aware ‘Smart Contracts’ that help automate processing on the blockchain platform.
    Solution
    22 Mar 2023

    CHALLENGE

    Businesses, today, struggle with ensuring forecast accuracy and visibility in calculating market demand and retailing estimates when trying to achieve their supply chain goals. Often, stakeholder buy-in for forecast modification is not available. Calculating market demand in real-time and basing forecast on a single error metric is another challenge. The inability to select dynamic models or handle correlation information for new stock keeping units (SKUs) has also become a major hindrance in demand forecasting in supply chain.

    TCS SOLUTION 

    TCS has developed an integrated distributor management and collaboration platform for businesses to improve their demand forecasting capacity, reduce manual efforts, and enhance collaboration with channel partners. The platform calculates market demand based on weekly market trends. It uses descriptive analytics to generate monthly forecasts at SKU level and enables workflow approval and rule-based forecast modification.

    By combining machine learning and time-series models, the platform generates a forecast based on the best fit error matrix, historical data, and correlation information of all SKUs to accurately predict demand.

    The modular design of this enterprise supply chain data platform helps in future extensibility as well as integration with multiple ERP and DMS systems. With ready-to-deploy components, this cloud-based Platform-as-a-Service is accessible on any device, anywhere.

    BENEFITS

    • Improved forecast accuracy by up to 10%

    • Reduced manual efforts through automation

    • Improved collaboration with channel partners

    • Better adaptability to changing business scenarios

     

    Related reading

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