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Perpetually Adaptive Enterprise

At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.

Adaptability starts here
  • Industries
  • Services
  • Products and Platforms
  • Research & Innovation
  • Alliances
  • Banking
  • Capital Markets
  • Consumer Packaged Goods and Distribution
  • Communications, Media, and Information Services
  • Education
  • Energy, Resources, and Utilities
  • Healthcare
  • High Tech
  • Insurance
  • Life Sciences
  • Manufacturing
  • Public Services
  • Retail
  • Travel and Logistics
  • Artificial Intelligence and Data & Analytics
  • Cloud
  • Cognitive Business Operations
  • Consulting
  • Cybersecurity
  • Enterprise Solutions
  • IoT and Digital Engineering
  • Network Solutions and Services
  • Sustainability Services
  • TCS Interactive
  • TCS ADD™
  • TCS BANCS™
  • TCS BFSI Platforms
  • TCS CHROMA™
  • TCS Customer Intelligence & Insights™
  • TCS ERP on Cloud
  • ignio™
  • TCS iON™
  • TCS HOBS™
  • TCS Intelligent Urban Exchange™
  • TCS OmniStore™
  • TCS Optumera™
  • TCS Tap™
  • Quartz™ – The Smart Ledgers™
  • TCS TwinX™
  • TCS MasterCraft™
  • Jile™
  • TCS DigiBOLT™
  • TCS AI WisdomNext™
  • TCS Research
  • TCS Pace™
Perpetually Adaptive Enterprise
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence and Data & Analytics
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • Sustainability Services
    • TCS Interactive
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Alliances
  • About Us

    We deliver excellence and create value for customers and communities - everyday. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

    Discover the difference
    • Brand
    • Leadership
    • Community
    • Sustainability
    • Inclusion
    • Values
    About Us
  • Brand
  • Leadership
  • Community
  • Sustainability
  • Inclusion
  • Values
  • TCS Insights

    Point of views, research, studies - on the latest themes - to help you expand your knowledge and be future ready.

    Start reading now
    • Customer Stories
    • Events
    • Analyst Recognition
    • Global Studies

    Upcoming events

    17 Feb 2026 TCS Analyst Day 2026: Forging a Truly Adaptive Enterprise
    12 Jan 2026 Launching AI-led Connected Digital Enterprise Lab with TCS-Siemens
    05 Jan 2026 Meet TCS at VLSI – D 2026, India
    View all

    Recent recognitions

    16 Dec 2025 TCS Recognized as a Leader in Supply Chain Management BPS by Everest Group
    10 Dec 2025 TCS BaNCS Positioned as a Luminary in Celent’s Corporate Digital Banking Platforms: EMEA, LATAM, and APAC Solutions
    10 Dec 2025 TCS Named a Leader in Adobe Services by Everest Group
    View all
    TCS Insights
  • Customer Stories
  • Events
  • Analyst Recognition
  • Global Studies
  • Want to be a global change-maker? Join our team.

    At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

    Join us
    • India
    • Americas
    • Asia Pacific
    • Europe and UK
    • Middle East and Africa
    • India
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
    Want to be a global change-maker? Join our team.
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
  • Middle East and Africa expand here
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
  • Find the latest news about TCS

    Stay up-to-date on all press announcements by TCS

    Discover more
    • News Alerts
    • Media Kit

    Recent News

    19 Dec 2025 TCS Partners with Workday to Unlock Power of Human Capital and Supercharge Workplaces with AI
    19 Dec 2025 TCS Opens Google Cloud Gemini Experience Center in São Paulo
    18 Dec 2025 TCS Develops AI-Powered AWS Innovations to Accelerate Enterprise Modernisation and Transformation
    View all
    Find the latest news about TCS
  • News Alerts
  • Media Kit
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    NSE:TCS
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    • Unclaimed Dividend Information
  • Management Commentary expand here
    • Latest Quarter Commentary
    • Annual Report Section
  • Financials expand here
    • Quarterly Earnings Reports
    • Download TCS Data Sheet
    • Erstwhile CMC Financials
  • News and Events expand here
    • Press Releases
    • Corporate Actions
    • Events
    • Calendar
  • ESG expand here
    • Environment
    • Social
    • Governance
    • Policies and Reports
    • Stakeholder Engagement and Enterprise Risk Management
  • Resources expand here
    • Investor FAQs
    • eTDS Portal
    • Stock Information
    • Subsidiaries
    • Subscribe to Investor Updates
    • Unclaimed Dividend Information
  • Click here or press enter to go to homepage Click here or press enter to go to homepage Opens in new tab tata.com logo tata.com logoOpen in New Tab
    What we do

    Perpetually Adaptive Enterprise

    At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.

    Adaptability starts here
    • Industries
    • Services
    • Products and Platforms
    • Research & Innovation
    • Alliances
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
    • Artificial Intelligence and Data & Analytics
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • Sustainability Services
    • TCS Interactive
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
    • TCS Research
    • TCS Pace™
    Perpetually Adaptive Enterprise
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence and Data & Analytics
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • Sustainability Services
    • TCS Interactive
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Alliances
  • Who we are

    About Us

    We deliver excellence and create value for customers and communities - everyday. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

    Discover the difference
    • Brand
    • Leadership
    • Community
    • Sustainability
    • Inclusion
    • Values
    About Us
  • Brand
  • Leadership
  • Community
  • Sustainability
  • Inclusion
  • Values
  • Insights

    TCS Insights

    Point of views, research, studies - on the latest themes - to help you expand your knowledge and be future ready.

    Start reading now
    • Customer Stories
    • Events
    • Analyst Recognition
    • Global Studies

    Upcoming events

    17 Feb 2026 TCS Analyst Day 2026: Forging a Truly Adaptive Enterprise
    12 Jan 2026 Launching AI-led Connected Digital Enterprise Lab with TCS-Siemens
    05 Jan 2026 Meet TCS at VLSI – D 2026, India
    View all

    Recent recognitions

    16 Dec 2025 TCS Recognized as a Leader in Supply Chain Management BPS by Everest Group
    10 Dec 2025 TCS BaNCS Positioned as a Luminary in Celent’s Corporate Digital Banking Platforms: EMEA, LATAM, and APAC Solutions
    10 Dec 2025 TCS Named a Leader in Adobe Services by Everest Group
    View all
    TCS Insights
  • Customer Stories
  • Events
  • Analyst Recognition
  • Global Studies
  • Careers

    Want to be a global change-maker? Join our team.

    At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

    Join us
    • India
    • Americas
    • Asia Pacific
    • Europe and UK
    • Middle East and Africa
    • India
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
    Want to be a global change-maker? Join our team.
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
  • Middle East and Africa expand here
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
  • Newsroom

    Find the latest news about TCS

    Stay up-to-date on all press announcements by TCS

    Discover more
    • News Alerts
    • Media Kit

    Recent News

    19 Dec 2025 TCS Partners with Workday to Unlock Power of Human Capital and Supercharge Workplaces with AI
    19 Dec 2025 TCS Opens Google Cloud Gemini Experience Center in São Paulo
    18 Dec 2025 TCS Develops AI-Powered AWS Innovations to Accelerate Enterprise Modernisation and Transformation
    View all
    Find the latest news about TCS
  • News Alerts
  • Media Kit
  • Investors

    Tata Consultancy Services Limited
    NSE:TCS
    INR
    Discover more
    • Management Commentary
    • Financials
    • News and Events
    • ESG
    • Resources
    • Latest Quarter Commentary
    • Annual Report Section
    • Quarterly Earnings Reports
    • Download TCS Data Sheet
    • Erstwhile CMC Financials
    • Press Releases
    • Corporate Actions
    • Events
    • Calendar
    • Environment
    • Social
    • Governance
    • Policies and Reports
    • Stakeholder Engagement and Enterprise Risk Management
    • Investor FAQs
    • eTDS Portal
    • Stock Information
    • Subsidiaries
    • Subscribe to Investor Updates
    • Unclaimed Dividend Information
  • Management Commentary expand here
    • Latest Quarter Commentary
    • Annual Report Section
  • Financials expand here
    • Quarterly Earnings Reports
    • Download TCS Data Sheet
    • Erstwhile CMC Financials
  • News and Events expand here
    • Press Releases
    • Corporate Actions
    • Events
    • Calendar
  • ESG expand here
    • Environment
    • Social
    • Governance
    • Policies and Reports
    • Stakeholder Engagement and Enterprise Risk Management
  • Resources expand here
    • Investor FAQs
    • eTDS Portal
    • Stock Information
    • Subsidiaries
    • Subscribe to Investor Updates
    • Unclaimed Dividend Information
    Contact us
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    • Products and Platforms / TCS Optumera™

    Strategic intelligence for retail merchandising 

    Drive sales, revenue, and profitability

    Let’s talk

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    We have sent you a copy of the report to your email again.

    TCS OPTUMERATM

    Today’s market moves faster than the tools that support merchandisers. Social media trends can upend a category overnight, promotion windows are shrinking every day, and competitors make price changes by the hour. The ability to decode market signals, spot opportunities early, and act decisively is a game-changer in driving sales, revenue, and profitability. 

    TCS OptumeraTM is a strategic intelligence platform that allows retailers to drive top-line growth by responding to market changes with foresight, precision, and agility. It is powered by domain-specific AI models and a network of autonomous AI agents aligned to explicit business goals such as category growth, gross margin, and availability. Each agent continuously listens and infers internal and external signals, simulates scenarios, recommends intelligent decision choices aligned to outcomes, and acts with human oversight. In plain terms, the multi-agent system serves as a perceptive digital team that works alongside planners, accelerating routine decisions while escalating exceptions that need judgment. By interacting with the GenAI-powered assistant in natural language, merchandisers can understand the rationale behind every recommendation. For instance, it explains why a price change is suggested, what trade-offs were considered, and how the recommendation aligns with business objectives.   

    TCS at NRF 2026

    January 11–13, 2026 | Booth #3375, Level 3 | Jacob K. Javits Convention Center, New York

    Book a demo   about   TCS at NRF 2026

    OUR SOLUTIONS

    With TCS Optumera, merchandisers can tackle their most challenging, high-value use cases that directly shape customer perception, range relevance, and space efficiency, driving sales and revenue growth.

    Build a positive price perception and drive market share and profitability by strategizing every aspect of pricing throughout the product life cycle.

    View solution

    Curate profitable and shopper-centric assortments across sectors such as grocery, fashion, and specialty by striking a balance between variety and availability and aligning assortments with space and demand profiles. 

    View solution

    Make smart space decisions for new products and initiatives, execute store remodels at scale, and right-size store space by considering trade-offs between assortment, price, supply chain, and execution costs.

    View solution

    Features

    Multiagent architecture with proprietary AI models

    Composable architecture

    Scenario simulation

    Intelligent choices

    Unified merchandising strategies execution

    Autonomous workflows with human oversight

    Intelligent assistant

    Highlights

    Swipe Right
    Swipe Left
    3-5%

    Sales

    Sales and margin uplift

    5X

    strategies

    Execute more strategies

    50%

    Time

    Faster time to market

    6-10

    WEEKS

    Quick value delivery

    Belief in action

    Swipe Left
    Swipe Right

    Woolworths Optimises Store Spaces to Transform the In-store Experience

    Read more

    Dutch International Retailer Action Transforms its Pricing Strategy with TCS Optumera™

    Read more

    In focus

    Swipe Left
    Swipe Right

    Reimagining Space and Assortment Planning with Agentic AI

    White Paper | 27 Nov 2025   Opens in new tab

    TCS at NRF 2026: The Biggest Show in Retail

    Events | 17 Sep 2025   Opens in new tab

    Establish pricing leadership with AI in retail

    White Paper | 09 Oct 2024   Opens in new tab

    The journey to curating store-specific assortments

    White Paper | 18 Jun 2024   Opens in new tab

    Merchandising strategies: Getting better at the basics

    White Paper | 17 Nov 2023   Opens in new tab

    Ramp up price optimization for fashion retail with AI

    White Paper | 20 Oct 2023   Opens in new tab

    Five principles to drive profitable store promotions

    White Paper | 26 Jun 2023   Opens in new tab

    Dutch international retailer Action transforms its pricing strategy with TCS Optumera™

    Case Studies | 31 Oct 2023   Opens in new tab

    Drive top-line growth

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