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Rajesh Ramar

Industry Advisor, BFSI, TCS

Vivek Iyer

Consulting Partner, BFSI, TCS


  • Customers expect an end-to-end experience that seamlessly meets all their banking needs through a single platform. 
  • Even as technology firms build platforms for businesses that come with embedded options to meet their financial needs, traditional banks must make a foray into this space so that they can guard their market share.
  • To build a digital ecosystem and cash in on the embedded lending opportunity, banks can either participate in an existing consumer ecosystem or build a bank-led ecosystem.