TCS Connected Clinical Trials™ Cross-Pharma Meet 2019, New York

The fourth edition of the Cross Pharma Meet organized by TCS ADD™ Connected Clinical Trials (CCT) saw over 30 executives from pharma and life sciences firms in attendance. Held on November 12, the event at TCS Pace Port™ New York and was a great success, filled with inspiration, education and insights!

The high-level theme of the event centered on three key pillars - ‘Collaborate. Innovate. Transform.’. The 2019 CCT Cross Pharma Meet comprised an action-packed day with a series of academic and industry-mapped sessions coupled with insightful demonstrations.

Here’s a quick snapshot of the Cross Pharma Meet:

30+ attendees from top 10 pharma organizations
5 industry mapped sessions
10 pharma and life sciences logos represented
150+ digital interactions on social media

Key takeaways

1. TCS - Cornell Tech joint innovation showcase: The session provided a high-level overview of the joint research and collaboration initiatives undertaken by TCS and Cornell Tech through the set-up of Co-Innovation Networks (COIN), Academic Research, Rapid Labs and Think Spaces

State-of-the-art TCS Pace Port™ facility - The creative hub is a catalyst for multidisciplinary collaboration between TCS, its customers, Cornell Tech students and faculty, and local startups, for rapid prototyping, research and commercializing of cutting-edge technologies.

Key research in following areas – AI & Robotics, Data & Modeling, Human-Computer Interaction & Social Computing, Security & Privacy and Law & Policy

Tanzeem Choudhary, Professor, Cornell Tech spoke about the application of digital biomarkers in the area of applied research and application of innovative digital technologies towards enhanced patient engagement

2. Detailed hands on and demos of new CCT capabilities covering

Intelligent medication: Including medication adherence, smart NFC enabled medication packages, smart bottles, blisters, vials and digital labels

Patient engagement and virtual trial capability advancement: BYOD, questionnaire-based modules, smart personalized alerts and patient behavior analytics

Site engagement including-site app for guided walkthrough of subject visits, passive scanning of smart inhalers using CCT Medsense and eConsent

3. Customer experience sharing: Findings from customer pilots and real studies

Addressing the challenge of ensuring medication adherence in Alzheimer study
Designing an efficient eConsent system for a stroke study
Read out from early pilots with smart medication tracking and automated drug accountability use cases
Key benefits accrued by customer and end-user as a result
Need to set up a CCT cross-sponsor user group to further enable sharing of best practices across industry

4. Experiential engagement

Use of augmented reality pods to explore possibilities of enhancing patient and site experience in a clinical trial
TCS NYC Marathon run app – An interactive experience that enables users to participate in a virtual marathon and compete with fellow users

5. CCT plan for 2020

Roadmap and release plan for 2020, discussion on key exciting new capabilities expected next year

To understand more about TCS ADD™ Connected Clinical Trials, click here

The demo on capabilities of intelligent trial medication and digital patient engagement tools was extremely insightful.

Clinical Head of a leading American multinational pharmaceutical company

Highlight of the day for me was the customer session on engagement tools for eConsent and the TCS Pace Port facility in New York.

Clinical Research Scientist at a European multinational pharmaceutical company

The Augmented Reality (AR) demo really blew my mind. Fantastic work and a day well spent!

Director of Clinical Paradigm at a research-based global biopharmaceutical company

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Find the latest news about TCS in our Newsroom

Recent Press releases

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TCS works hand in hand with world-leading investors.

Global knowledge. Local support

TCS Connected Clinical Trials™ Cross-Pharma Meet 2019, New York

Here’s a quick snapshot of the Cross Pharma Meet:

Key takeaways

Adaptability starts here

Find out more

Where adaptability meets advantage

We deliver excellence and create value for customers and communities.

Extraordinary expertise leads to remarkable results.

Want to be a global change-maker? Join our team.

Find the latest news about TCS in our Newsroom

Recent Press releases

Recent News

Recent recognitions

Upcoming events

TCS works hand in hand with world-leading investors.

Global knowledge. Local support

Here’s a quick snapshot of the Cross Pharma Meet:

Key takeaways

Related reading

Adaptability starts here

Find out more