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Key Success Factors for Digital Transformation in the Communications-Industry

Digital transformation is essential for the future survival of CSPs. Today's consumer is rapidly evolving into the digital consumer of the future. The process of understanding customer requirements and subsequent delivery of compelling services and quality customer experience requires a digital infrastructure.

In this video Courtney Munroe from IDC, Group Vice President of Worldwide Telecommunications Research, discusses how the communications industry is in transition and faces significant challenges as consumption patterns evolve and new competitors and business models emerge.



 

IDC conducted in-depth interviews with business and IT executives of communications service providers (CSPs) to understand their digital transformation strategies. Though the maturity and specific digital initiatives of the companies varied widely, one theme was clear: The communications industry is transforming for the digital age to better interact with and service the customer.