Key insights driving digital transformation
Cashier-less technology has arrived
For brick-and-mortar retail, checkout lines remain a significant point of friction. They are bringing seamless checkout experiences to consumers at scale.
Solution: NFC payment via embedded chips, tokenized wallet, pre-pay, buy now pay later (BNPL)
The distinction between offline and online has become irrelevant
The digital infrastructure is set to thrive. Shoppers will prefer convenience, and retailers will expect better relationships with rich data generated by digital transactions.
Solution: Omnichannel journeys, geotargeted relevant offers, and messaging hyper-personalization
Installments will become more common
Tightening household budgets—due to inflation and rising gas costs—and increased convenience have allowed pay-as-you-go, buy over time, and buy now, pay later options at the point of sale. This will be a game changer in making purchase decisions.
Solution: Pay per use and buy now pay later (BNPL), multi-payment sources
From subscription to recurring relationships
Brands are creating deeper customer relationships and enduring revenue streams with recurring payments.
Solution: Subscription sales models, personalized rewards, affinity offers, philanthropy, and cause