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Energy, Resources, And Utilities / WHITE PAPER
Supratik Chaudhuri
Head of Digital Services, Utilities, TCS
Nikkon Basu
Lead Analyst – Corporate Research Unit, Utilities, TCS
TCS carried out a survey during the American winter storms to explore how top utilities leveraged social media to interact with consumers and enhance customer satisfaction, especially during a disaster. Is there a correlation between a utility's social media presence and Customer Satisfaction Index (CSI) score?
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