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Leveraging big data analytics for M&A value creation

7 MINS READ

Colin Dale

Engagement Director, M&A, Consulting,TCS

Highlights

  • Leveraging big data analytics can help maximize revenue and realize cost synergy during integration for M&A value creation. 
  • Existing data should be used to speed up synergy realization, as well as increase profitability, by identifying the ‘magic beans’ of cross-selling.
  • Big data analytics is a critical component to negotiate a diversity of behavior across industry sectors, as boundaries blur and ecosystems change.