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Nielsen selects ignio™–TCS’ neural automation platform to transform enterprise technology operations


World's leading market research firm boosts efficiency and agility by deploying neural automation system for enterprise IT

Tampa, FL, USA – September 30,  2015: Tata Consultancy Services (TCS), (BSE: 532540, NSE: TCS) a leading global IT services, consulting and business solutions organization, today announced a new partnership with The Nielsen Company in the USA for next generation products, systems and platforms. 

Nielsen, a long-standing TCS customer, selected TCS’ Services-as-Software platform ignio™ – the world’s first neural automation system for enterprise IT – in order to transform its infrastructure operations. As a leading media research firm, Nielsen studies consumers across more than 100 countries to provide to enterprises a complete view of trends and habits of consumers worldwide. With the digital revolution, Nielsen is constantly evolving what, who and where they measure to derive insights that can help enterprises market their products better and drive growth. To facilitate this journey, the Nielsen IT team chose ignio as the solution for delivering intelligent automation across the enterprise technology operations in order to improve agility and efficiency.

Darren Smith, Senior Vice President for the Global Infrastructure Operations at the Nielsen Company, commented: “Today, we have a large number of monitoring and IT operations management tools within our infrastructure. TCS’ ignio™ adds a layer of intelligence over our IT operations management tools, creates an end-to-end view, and automates many day-to-day operations activities. This will not only reduce cost, but will also improve responsiveness of our infrastructure operations.”

ignio™ is designed to automate and optimise IT operations of an enterprise. Inspired by the human neural system, machine learning and other digital technologies, the ignio™ platform has the capacity to sense, think and act; as well as constantly learn and adapt to enterprises’ context. ignio™  is offered as a Services-as-Software platform, which can be deployed either on-premise and/or on the cloud depending on the needs of the business. 

By integrating information from a wide range of sources, ignio™ has the ability to blueprint and self-learn an enterprise’s technology and operations context. This provides organizations the ability to make informed decisions quickly as well as self-heal from operational incidents, while reducing the reliance on manual processes and tasks. 

As a first step in the deployment journey, ignio™’s IT incident Management capabilities are being deployed in the context of Nielsen’s IT infrastructure systems. “By creating a blueprint of our infrastructure estate, ignio™ automates triage and self-heals from incidents,” Mr Smith added.

Mr. Surya Kant, President of TCS North America, UK and Europe, said: "We are delighted that Nielsen has chosen ignio™ to be a part of their digital transformation journey. “ignio™ is a next-generation platform for enterprise technology operations. Its capability to scale automation benefits, while accommodating enterprises’ technology and process diversity, is unparalleled in the industry. ignio™’s services-as-software model is a real game changer. We are very excited about its potential to transform enterprise IT and Operations."

About Tata Consultancy Services Ltd (TCS)

Tata Consultancy Services is an IT services, consulting and business solutions organization that delivers real results to global business, ensuring a level of certainty no other firm can match. TCS offers a consulting-led, integrated portfolio of IT, BPS, infrastructure, engineering and assurance services. This is delivered through its unique Global Network Delivery Model™,recognized as the benchmark of excellence in software development. A part of the Tata group, India’s largest industrial conglomerate, TCS has over 290,000 of the world’s best-trained consultants in 46 countries. The company generated consolidated revenues of US $11.6 billion for year ended March 31, 2013 and is listed on the National Stock Exchange and Bombay Stock Exchange in India. For more information, visit us at

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