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Banking
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Banking Services Transformation: Unlocking Exponential Value
TCS’ solutions help banks and FIs push traditional boundaries and build cognitive banking enterprises for better value, resilience, and inclusivity. Learn more.
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TCS and OpenText explore the future of GenAI in BFSI
Generative artificial intelligence or GenAI has caught the attention of business leaders in the banking, financial services, and insurance (BFSI) industry like no other technology has. Many firms are looking at adopting GenAI in business-as-usual operations—a recent TCS AI for Business Study revealed that 43% of BFSI firms expect more than half their employees to be using GenAI on a daily basis within the next three years.
Given its potential to drive innovation, enhance customer experience, and transform business models across the BFSI value chain, the business case for GenAI adoption is unquestionable. However, the journey is not without pitfalls—ensuring ethical and responsible AI use without biases and hallucinations creeping in can be an uphill task; similarly, safeguarding sensitive customer data will mandate stringent guardrails. IT infrastructure, talent, and organizational culture are other aspects that can pose obstacles. Likewise, GenAI feeds on data, and ensuring seamless access to quality data can be a big challenge.
The good news is that BFSI firms need not go it alone. The right partner with in depth knowledge of the BFSI sector, access to advanced technologies, and wide-ranging implementation expertise can make for smooth execution, in turn delivering quick wins.
Going forward, we believe that GenAI will become central to the BFSI industry, especially in propelling innovation, enhancing knowledge- or data-driven decision-making, and growing revenue. Done right, GenAI has the potential to radically change the way BFSI firms do business.
Swipe LeftSwipe RightGiven GenAI’s potential to add complementary value, it will become mainstream in the BFSI industry. Going forward, BFSI firms will increasingly leverage composite AI technologies – both predictive and GenAI – for disruptive transformation.
Babu Unnikrishnan
CTO, BFSI Americas, TCS
Swipe LeftSwipe RightGen AI has the potential to unlock transformative business value across financial data analysis, data monetization, investment research, reporting, investment and risk management and wealth management.
Pradeep Kamalanabhan
Global Head, ECM, TCS
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