Skip to main content
Skip to footer

The Emergence of Digital Assistants Within the Investment Bank

Kiran Kumar Komma

Domain Consultant, Capital Markets Industry Advisory, BFSI, TCS

Karthik Dhinakara Ram

Domain Consultant, Capital Markets Industry Advisory, BFSI, TCS

You have these already downloaded

We have sent you a copy of the report to your email again.

Enhancing self-service capabilities for improved CX 


Digital transformation in banks have continued to accelerate in the aftermath of the COVID-19 pandemic. In particular, investment banks are reimagining customer experience with client engagement models that are driven by digital assistants powered by cognitive technologies. These 24*7 virtual assistants enable banks to offer self-service capabilities to clients and automate workflows.

The industry is witnessing early adopters that are launching digital assistants in multiple areas, such as:

  • Research: Enable access to research content round the clock, and provide information on research coverage, macro insights, and key policy events.
  • Sales: Provide comprehensive client coverage, including servicing client requests for market updates, pricing, and trade booking.
  • Post-trade: Provide relevant stakeholders a single view of exceptions in a chatroom for timely exception resolution.
  • Shared services: Deploy conversational digital assistants in IT helpdesk, HR, and finance functions.
     

About the author

Kiran Kumar Komma
Kiran Kumar Komma is a domain consultant with the Capital Markets Industry Advisory Group in TCS’ Banking, Financial Services, and Insurance (BFSI) business unit.
Read more about the authorRead more about the author
Write to me
Read more about the author
Karthik Dhinakara Ram
Karthik Dhinakara Ram leads the Capital Markets Industry Advisory Group in TCS’ Banking, Financial Services, and Insurance (BFSI) business unit.
Read more about the authorRead more about the author
Write to me
Read more about the author

Related reading

Insurance Pradeep Nair Vinay Vasu S

Embedded Insurance Transforming the Way Forward

White Paper | 31 Aug 2023
Insurance Kanya Saraswathy C K Ramamoorthy

The road to growth and prosperity in insurance

White Paper | 05 Jul 2023
Insurance Suresh Aranala Krishnamurthy Srivathsan Karanai Margan

Persuasive Chatbots in Insurance for Enhanced Customer Engagement

White Paper | 09 Mar 2023
Insurance Nirmal Kumar J

Overcoming Cyber Insurance Challenges with AI/ML Techniques

White Paper | 27 Jan 2023

Transformation starts here

Ready to change the game?

Talk to our experts

Find out more