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    • Perpetually Adaptive Enterprise Press tab for submenu items

      Where adaptability meets advantage

      At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.

      Adaptability starts here
    • Industries
      • Banking
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    • Our Brand Press tab for submenu items

      With you for the long run

      Whether it’s running a marathon or helping businesses thrive in applying new technology innovations at scale, we understand what it takes to keep pushing the limits of what’s possible.

      Discover our brand
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      17 Jul 2025 TCS Ranked Among Top 20 Global Technology Brands in Brand Finance Tech 100 2025 List
      15 Jul 2025 TCS & MIT Sloan Management Review Launch New Research Series; Unveil Roadmap for Human-AI collaboration in Enterprises
      10 Jul 2025 Robust Order Book and Operational Resilience mark TCS’ Q1
      View all
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      16 Jul 2025 TCS Launches AI-Powered Research & Innovation Centre in Singapore to Accelerate Enterprise Innovation at Scale
      09 Jul 2025 TCS Launches ‘Gen AI Tech Pathway’ in its STEM Education Program goIT
      03 Jul 2025 TCS Unveils the 2025 Edition of TCS InQuizitive Across 12 Indian Cities, To Spotlight India’s Brightest Young Minds
      View all
    • Analyst recognition

      Recent recognitions

      17 Jul 2025 TCS a Leader in Life and Annuities Insurance BPS and Third-Party Administrator Services: Everest Group
      15 Jul 2025 TCS Recognized as a Leader in Healthcare Provider Digital Services by Everest Group
      01 Jul 2025 TCS Recognized as a Leader in Pharmacovigilance Operations Services by Everest Group
      View all
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      29 Sep 2025 TCS BaNCS at SIBOS 2025, Frankfurt
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    • Communication Media Information Services/ Solution

    TCS Digital Video Services

    Create, distribute, and monetize immersive digital video experiences.

    Share Digital Video Services: Platform Development, Assurance, Testing, Monitoring | TCS
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    Industry

    Communications, Media and Information Services This will open an overlay

    Connect. Curate. Comprehend: Unlocking Value Beyond Boundaries

    TCS helps businesses unlock value by enhancing digital experiences with AI and cloud technologies, driving sustainability and seamless connectivity. Learn how.
    Learn More
     about Connect. Curate. Comprehend: Unlocking Value Beyond Boundaries
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    Related Insights
    How TCS Helped Proximus Enhance Operational Efficiency with BPMN
    Learn how TCS implemented a BPMN framework that helped Proximus in their transformation journey of deploying RPA and replacing copper network with optical fiber.
    Case Studies
    24 Jul 2025
    TCS at TM Forum DTW Ignite 2025: Key Highlights of the Event
    From strategic partnership and innovation showcase to building autonomous networks, discover key highlights of TCS’ sessions at the TM Forum DTW event.
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    03 Jul 2024

    CHALLENGE

    With the confluence of digital content, consumer electronics and social media, the communications and media, industry is facing several challenges such a scord-cutting, declining advertising revenues from traditional channels, and high carriage costs. Each ecosystem player is looking for ways to migrate along the digital content valuechain like content owners taking the OTT route,media distribution vendors adopting IP based delivery, CSP’s acquiring content creation capabilities.

    TCS SOLUTION

    With TCS Digital Video Services, media companies can use the whole digital video ecosystem optimally. Some of our key services are:

    • Video platform development services: We help in content and media asset management, consumer analytics and personalization, micro-services, and advertisement management
    • Video assurance and testing: We offer assurances ervices for video playout and quality of service (QoS) and quality of experience (QoE). We also perform multiscreen testautomation for set top boxes, etc.
    • Business systems transformation: We offer solutions in billing and provisioning, personalization, and rights management
    • Video operations and monitoring: We provideservices such as video platform optimization, 360-degree automated monitoring and analytics, among other things
    • OTT as a service: We provide OTTcontent distribution services for live and on-demand content

    BENEFITS

    • Deliver targeted content, services, and promotions based on consumers'
    • Use consumer’s content consumption patterns to make video strategy
    • Deliver rich and consistent experiencesacross various platforms
    • Improve end-user experience through highly personalized recommendations
    • Offer enhanced viewing experienceacross devices and platforms
    • Improve videoinfrastructure for scalability and flexibility
    • Drive a market-specificcontent monetization strategy
    • Enable business models such as subscription, freemium, or ad-supported content

     

    Related reading

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    Communications, Media and Information Services

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    Case Studies | 24 Jul 2025   Opens in new tab
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    Balancing AI and Regulatory Compliance in Information Services

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