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Cocreating Smart Silver Ecosystems: Opportunities for Insurers

Srinivasa Raghavan Venkatachari

Head, Digital Citizen Program, Research and Innovation, TCS

Akshaya Chandra

Growth and Transformation Partner, Banking, Financial Services, and Insurance, TCS

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Leveraging the power of platform-based ecosystems to compete & collaborate 

Purpose-driven ecosystems to enable the elderly to lead independent lives Medical advances and active lifestyles have significantly brought down mortality rates. The World Health Organization (WHO) reports that the number of people over 60 will touch 22% of the global population by 2050. For insurers, the silver ecosystem represents a major opportunity; meeting this segment’s financial, physical, and mental needs and ensuring a comfortable experience of growing old has thus emerged as an imperative.

Given some seniors prefer ageing-in-place (living independently at home), capitalizing on this opportunity will require insurers to build a care ecosystem by bringing together several stakeholders like healthcare providers, care homes, and financial services. It will also entail using technologies like the internet of things (IoT) and artificial intelligence (AI) in elderly care to facilitate non-intrusive monitoring and personalized care. To ensure efficient elderly care, insurance companies will thus need to build a platform with the following capabilities:

  • Accurate sensors

  • Algorithms to identify data patterns

  • An ecosystem of third-party service providers

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