Building an AI strategy for retail
Generative AI (GenAI) will provide retailers a unique opportunity to reimagine value chains, enhance loyalty, and rethink business models.
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Retail
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Omnichannel CX and Intelligent Innovation – The Future of Retail
Read how TCS’ agile and AI-powered retail solutions help businesses strengthen supply chains, reimagine operations, and deliver improved customer experience.
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With product returns causing a rise in costs and carbon footprint, retailers must consider a personalized returns strategy with AI, which also improves CX.
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Powered by AI-ML and data models, TCS’ offering helps enterprises build digital and omnichannel supply chains to navigate the complexities of modern retail.
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Agentic AI is fundamentally transforming retail operations, and enterprises are leveraging small language models and other retail tech for a strategic advantage.
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Artificial Intelligence
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Shape the future with human-first AI
AI, along with human creativity and strategic thinking, can redefine business. See how you can harness the power of AI to achieve scalable, sustainable success.
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Discover how AI and ML can enhance financial crime detection, cut costs, and help banks and FIs build a safer, more cyber-resilient financial system.
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Learn how TCS, in partnership with CGS, built an AI-fueled platform to enhance corporate governance assessments through automation and transform ESG compliance.
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28 Jan 2025
Generative AI and the future of retail
The retail industry has used artificial intelligence (AI) to unlock predictive insights across the value chain over the past decade.
Traditional AI solutions have helped retailers enhance shopping experiences, boost productivity, and enable data-driven decision-making. Generative AI (GenAI), however, provides retailers a unique opportunity to reimagine value chains, enhance loyalty, and rethink business models. Retailers need to build a strategy that can accommodate constant change, ensure data privacy compliance, and implement solutions that deliver business returns on investment.
Developing the right AI strategy will enable retailers to transform business operations, consumer experiences, and revenue streams. Adopting an AI strategy isn’t just about staying relevant; it’s about leading change in the tech-driven future. By harnessing the creative capabilities of GenAI, retailers can unlock new avenues for growth, drive innovation, and deliver superior customer experiences across the entire value chain.
Watch this CIO roundtable with executives from JCPenney, Belk, and TCS as they discuss the impact of GenAI, successful AI implementations across the retail industry thus far, and key challenges, and offer guidance to executives starting out on the AI journey.
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