Building an AI strategy for retail
Generative AI (GenAI) will provide retailers a unique opportunity to reimagine value chains, enhance loyalty, and rethink business models.
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Top Results
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Retail
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Omnichannel CX and Intelligent Innovation – The Future of Retail
Read how TCS’ agile and AI-powered retail solutions help businesses strengthen supply chains, reimagine operations, and deliver improved customer experience.
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Structured data and predictive analytics enable retailers to shift from reactive to proactive operations, fostering better decision-making and sustained growth.
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04 Feb 2026
Retail AI solutions with an effective AI strategy help retailers transform business operations and revenue streams and drive innovation across the value chain.
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24 Jun 2024
Learn how perceptive retail integrates smart sensing, intelligent choices, and agentic AI operations to drive profit, margins, and better customer experience.
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27 Jan 2026
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Artificial Intelligence
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Building a Smarter, Connected Tomorrow with AI-first and Agentic AI
When paired with the right data, our AI-first services like agentic and custom AI drive enterprise transformation, improving productivity for a better tomorrow.
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Statistical and generative AI offers firms a toolkit for improved demand forecasting, grid management, and more, building the core of a smart energy future.
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A comprehensive report on IP strategies for AI innovation in India. Learn how enterprise risk management, IP protection, and robust IP management drive success.
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16 Dec 2025
Discover how AI and ML can enhance financial crime detection, cut costs, and help banks and FIs build a safer, more cyber-resilient financial system.
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30 Apr 2025
Generative AI and the future of retail
The retail industry has used artificial intelligence (AI) to unlock predictive insights across the value chain over the past decade.
Traditional AI solutions have helped retailers enhance shopping experiences, boost productivity, and enable data-driven decision-making. Generative AI (GenAI), however, provides retailers a unique opportunity to reimagine value chains, enhance loyalty, and rethink business models. Retailers need to build a strategy that can accommodate constant change, ensure data privacy compliance, and implement solutions that deliver business returns on investment.
Developing the right AI strategy will enable retailers to transform business operations, consumer experiences, and revenue streams. Adopting an AI strategy isn’t just about staying relevant; it’s about leading change in the tech-driven future. By harnessing the creative capabilities of GenAI, retailers can unlock new avenues for growth, drive innovation, and deliver superior customer experiences across the entire value chain.
Watch this CIO roundtable with executives from JCPenney, Belk, and TCS as they discuss the impact of GenAI, successful AI implementations across the retail industry thus far, and key challenges, and offer guidance to executives starting out on the AI journey.
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