Building an AI strategy for retail
Generative AI (GenAI) will provide retailers a unique opportunity to reimagine value chains, enhance loyalty, and rethink business models.
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Top Results
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Industry
Retail
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Omnichannel CX and Intelligent Innovation – The Future of Retail
Read how TCS’ agile and AI-powered retail solutions help businesses strengthen supply chains, reimagine operations, and deliver improved customer experience.
Related Insights
Join us at NRF 2026 in New York City and learn how we partner with our customers to enable perceptive retail for smarter decisions and better business outcomes.
Events
17 Sep 2025
With a single view of past orders, a unified commerce platform helps retailers meet changing customer expectations and deliver superior CX. Learn more.
Blog
19 Apr 2023
Read how a unified commerce platform helps retailers enable hassle-free returns, in turn driving better loyalty, omnichannel experience, and customer journeys.
Blog
14 Mar 2023
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Artificial Intelligence
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Building a Smarter, Connected Tomorrow with AI-first and Agentic AI
When paired with the right data, our AI-first services like agentic and custom AI drive enterprise transformation, improving productivity for a better tomorrow.
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Discover how AI and ML can enhance financial crime detection, cut costs, and help banks and FIs build a safer, more cyber-resilient financial system.
Blog
30 Apr 2025
Behavior-driven development enables all the stakeholders to contribute to automation without language barriers, breaking silos and making automation inclusive.
Blog
21 Aug 2025
Join us at the event where TCS will explore an era of deeply intertwined human-machine intelligence and the role of AI in perpetually adaptive organizations.
Blog
13 Mar 2025
Generative AI and the future of retail
The retail industry has used artificial intelligence (AI) to unlock predictive insights across the value chain over the past decade.
Traditional AI solutions have helped retailers enhance shopping experiences, boost productivity, and enable data-driven decision-making. Generative AI (GenAI), however, provides retailers a unique opportunity to reimagine value chains, enhance loyalty, and rethink business models. Retailers need to build a strategy that can accommodate constant change, ensure data privacy compliance, and implement solutions that deliver business returns on investment.
Developing the right AI strategy will enable retailers to transform business operations, consumer experiences, and revenue streams. Adopting an AI strategy isn’t just about staying relevant; it’s about leading change in the tech-driven future. By harnessing the creative capabilities of GenAI, retailers can unlock new avenues for growth, drive innovation, and deliver superior customer experiences across the entire value chain.
Watch this CIO roundtable with executives from JCPenney, Belk, and TCS as they discuss the impact of GenAI, successful AI implementations across the retail industry thus far, and key challenges, and offer guidance to executives starting out on the AI journey.
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