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Driving Digital Transformation in Life Insurance through Consumer Adoption

Tim Hughes

Director, Customer Experience - TCS BFSI Platforms

Maximizing return on investments in life and annuities sector

With more and more consumers embracing the power of digital technologies, life and annuities providers are investing quite a few resources to modernize their systems and enhance consumer engagement. But digital transformation in insurance industry is progressing at a slow pace. Here are a few challenges which we will resolve in this whitepaper:  

  • Limited check-ins – Absence of enriched customer experience and hence, lesser check-ins
  • Traditional business models and channel strategies – Slow rate of Digital Adoption by consumers in the sector
  • Lack of incentivization – Limited incentives for consumers to switch from traditional channels
  • Limited insights into customers - Lack of clear insight into customers and their experiences hindering digital adoption