Tata Consultancy Services has refreshed the digital commerce platform for Infineon setting the stage for new revenue channels and to elevate customer engagement
MUNICH | MUMBAI, October 16, 2025: Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a global leader in IT services, consulting, and business solutions, has worked with Infineon Technologies AG (Infineon), a leading provider of semiconductor power systems and IoT, to modernize the company’s website as a primary digital interface for customers. The collaboration aimed at creating a more personalized and engaging user experience, leveraging cutting-edge technologies such as artificial intelligence and cloud computing.
With its new website, Infineon delivers high-quality digital experience with a strong focus on customer needs and digital innovation. The platform enhances product search and discovery and provides consistent, intuitive experience across devices and channels. By integrating towards hyper-personalized user journeys and AI-powered search, it is designed to broaden revenue opportunities and elevate customer engagement.
Harsha Deshmukh, Executive Vice President & CIO, Infineon Technologies AG, said, “It’s a major milestone in our digital journey as we unveil our newly transformed digital experience, designed with our users at the heart of every decision. This transformation isn’t just about a new look and feel—it’s about delivering a seamless, responsive, and accessible experience that supports our vision. With enhanced functionality, robust security, and intuitive navigation, our new web platform reflects our commitment to innovation and excellence. I look forward to the new opportunities this transformation will unlock for everyone we serve.”
As part of the modernization, TCS and Infineon integrated more than 40 connected applications and microservices into Infineon’s website ecosystem, enabling simplified, omnichannel experiences across regions and platforms. The reimagined digital experience platform now supports multi-regional, multilingual capabilities, intuitive navigation, and AI-driven product recommendations.
V. Rajanna, President, Technology, Software and Services, TCS, said, “We worked with Infineon to reimagine its end-to-end digital presence, with a focus on elevating customer engagement and accelerating sales. The program establishes a scalable foundation for personalized experiences and measurable improvements in user journeys.”
Kamal Bhadada, President, TCS Interactive, said, “The website runs on a modern digital experience platform, with an intuitive interface, robust multiregional and multilingual capabilities, and a responsive, device-agnostic experience. Delivered with Infineon and our ecosystem partners, this release creates a solid base for continued improvements.”
TCS Interactive blends systems, strategy, and storytelling to engineer creativity that helps brands adapt and lead in ever-changing markets. As TCS’ digital services unit and a MarTech partner of choice for over 500 global brands, TCS Interactive makes AI and marketing technology work for marketers, merging the transformative force of tech and imagination to shape customer experiences and deliver superior outcomes. The collaboration with Infineon further consolidates TCS’ prowess in co-creating next-gen products from chip-to-software that form the technology backbone of our partners. From advanced engineering platforms to AI-powered decision-making, TCS’ transformative approach powers intelligent operations, seamless experiences, and faster time-to-market.
This partnership builds on TCS’ long-standing commitment to serving as a trusted IT partner for German partners since 1991. TCS currently partners with over 100 leading German corporations, including 23 of the DAX-40 corporations and numerous mid-sized enterprises. TCS Europe’s highly skilled workforce of 15,000 employees operating from 62 offices across Europe has been driving growth and transformation for some of the region’s leading multinationals across industries such as banking and financial services, manufacturing, telecom, retail, travel, logistics, and more. The company has been recognized for its excellence in customer satisfaction and as a top employer in the region. It has consistently been rated among the top three IT companies in Germany for customer satisfaction. TCS has been ranked #1 in Customer Satisfaction for 12 consecutive years by Whitelane Research and has been named a Top Employer for 13 consecutive years by the Top Employer Institute.
About Infineon
Infineon Technologies AG is a global semiconductor leader in power systems and IoT. Infineon drives decarbonization and digitalization with its products and solutions. The Company had around 58,060 employees worldwide (end of September 2024) and generated revenue of about €15 billion in the 2024 fiscal year (ending 30 September). Infineon is listed on the Frankfurt Stock Exchange (ticker symbol: IFX) and in the USA on the OTCQX International over-the-counter market (ticker symbol: IFNNY).
Follow Infineon on: X | Facebook | LinkedIn
Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS) is a digital transformation and technology partner of choice for industry-leading organizations worldwide. Since its inception in 1968, TCS has upheld the highest standards of innovation, engineering excellence and customer service.
Rooted in the heritage of the Tata Group, TCS is focused on creating long term value for its clients, its investors, its employees, and the community at large. With a highly skilled workforce of over 600,000 employees in 55 countries and 202 service delivery centers across the world, the company has been recognized as a top employer in six continents. With the ability to rapidly apply and scale new technologies, the company has built long term partnerships with its clients – helping them emerge as perpetually adaptive enterprises. Many of these relationships have endured into decades and navigated every technology cycle, from mainframes in the 1970s to Artificial Intelligence today.
TCS sponsors 14 of the world’s most prestigious marathons and endurance events, including the TCS New York City Marathon, TCS London Marathon and TCS Sydney Marathon with a focus on promoting health, sustainability, and community empowerment.
TCS generated consolidated revenues of over US $30 billion in the fiscal year ended March 31, 2025. For more information, visit www.tcs.com