At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.
Our expert, committed team put our shared values into action – every day. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.
We are a digital transformation and technology partner of choice for industry-leading organizations worldwide.
At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.
CMIS / White Paper
Lekshmy Sasidharan
Digital Strategist and Enterprise Architect, Communications, Media & Information Services Business Unit (BG Industry Advisory Group), Tata Consultancy Services
Sujatha Gopal
Chief Architect, Communications, Media & Information Services Business Unit (BG Industry Advisory Group), Tata Consultancy Services
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Media companies such as smart content and service providers, value aggregators and value creators can adopt best practices from a mix of ecosystem-based models depending on their industry context, business strategy and capabilities. However, this requires setting the right guidelines to build business and IT capabilities including:
Defining the right strategy to deliver on the appropriate business model
Building a marketplace or platform with the right set of ecosystem players
Building a strong digital core for digitization, re-imagination and transformation of core business
Focusing on customer life-time needs to deliver needs-based mass personalized value propositions
Leveraging customer data to manage data integration, privacy and security issues
Reimaging talent by continuously experimenting and adopting agile ways of working
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