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  • With customers preferring personalized and customized communication for products and services, banks are using digital solutions to gather information at every touchpoint.
  • One such solution that has proven statistical benefits is a personalized video messaging solution; however, banks struggle to implement it at scale.
  • TCS has tried to address this gap with the TCS Personalized Video Messaging solution to help banks make use of animation and voice messaging to deliver customers' personalized needs.