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Is the Media Industry Prepared for 5G in Video Streaming?

Ajay Chandra

Senior Consulting Partner, Communications, Media and Information Services, TCS

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Promising a giant leap in quality of service and experience with 5G

With viewers expecting faster download speeds, rapid streaming and seamless playback, leveraging 5G is crucial to enabling higher network bandwidth, low latency, and high compute power. However, harnessing the potential of the 5G spectrum and deploying reliable and robust 5G networks entails high CAPEX spend and a need to identify profitable use cases, upgrade existing platforms, as well as implement an effective go-to-market strategy for launching new services. For CSPs to successfully roll out 5G, creating a fully virtualized cloud native platform that connects RAN to core, enables network slicing through cloud native service-based architecture, and supports multiple MVNOs, enterprises and data driven architecture with insights and intelligence is a must. This in turn:

  • Enables high video quality backhauling
  • Ensures high resolution and better immersive experiences
  • Supports dynamic Ad insertion

 

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