Skip to main content

Unlocking New Business Opportunities with Content Maturity Model

Debasish Datta

Industry Partner, Head - Content Practice, Communications, Media, and Information Service, TCS

Charlie Halpern-Hamu

Domain Consultant, Communications, Media, and Information Service, TCS

Effectively Manage Content Assets to Enhance Customer Experience, Drive Revenues

Embracing a Content Maturity Model can help media and entertainment (M&E) companies:

Monetize existing assets effectively by mixing and matching content for increased cross-selling and up-selling

Deliver personalized, intuitive user experience

Port content to different formats effortlessly across multiple delivery platforms