Skip to main content
Skip to footer

Sales Intelligence Strategy for a Continuously Evolving Business Landscape

Joshua Vincent

Lead, Digital Marketing Practice, Digital and Enterprise Transformation Group, HiTech Business Unit, TCS

Samrat Mukherjee

Lead, Big Data Practice, Digital and Enterprise Transformation Group, HiTech Business Unit, TCS

Sagarika Singh

Solution Architect, Digital and Enterprise Transformation Group, HiTech Business Unit, TCS

You have these already downloaded

We have sent you a copy of the report to your email again.

Leveraging smart insights to overcome data deluge in the high tech B2B space

With businesses going digital in response to COVID-19, there is a rapid influx of information on both the selling and buying sides of the sales equation. Structured information mining and smart insights can reduce noise and give a clear perspective to front-end sales and business development teams.  

Enterprises must revisit their sales processes to lead in the post-pandemic world by adopting sales intelligence platforms that give actionable insights for- 

  • Organization - Track the structural, financial, and strategic impact of the pandemic while responding proactively to maintain customer relationships. 

  • Stakeholder - Get a detailed picture of the changing roles and influences of stakeholders, so that sales teams can efficiently reach out to new business units they switch to. 

  • Opportunities - Mine information from past deals and agreements to choose the right opportunities.  

  • Sales funnel - Discover weak transition points in the sales funnel, strengthen them, and improve conversion rates.

Related reading

Consumer Goods & Distribution Amitabha Saha Roy

Battling Volatility with Revenue Growth Management

Blog | 02 Jun 2023
Consumer Goods & Distribution

TCS Revenue Prime™: Effective net revenue management and growth

Solution | 18 Nov 2022
Consumer Goods & Distribution

Leveraging Next-gen Technologies and Partnership Ecosystem in CPG

Blog | 10 Nov 2022
Consumer Goods & Distribution

IFFCO’s Business Process Transformation with SAP S/4HANA

Case Studies | 04 Aug 2022

Transformation starts here

Ready for the conscious consumer?

Talk to our experts

Find out more