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Reimagining utilities with predictive analytics

4 MINS READ

Anirban Banerjee

Research and Innovation Lead (North America), Utilities, TCS

Highlights

  • Traditional business intelligence models do not have the capabilities to manage the vast volumes of data generated by utility firms and their customers.
  • To proactively engage with their customers in near real-time, utilities are transforming their service offerings to provide more personalization, which allows consumers to make informed decisions about their consumption.
  • Such personalization can be enabled through predictive analytics models, which help utilities meet ever-changing customer demand.