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The data play in hyperpersonalizing insurance 

4 MINS READ

Seema Chandrasekharan

Senior consultant, BFSI

Highlights

  • Insurers need real-time access to data to drive intelligent decisions through context-aware information.
  • Key aspects of real-time integration include bringing in data from multiple sources to give a consolidated view and deliver to interested targets.
  • Insurers are competing to provide personalized experiences to their customers by making the right decisions at the right time.