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The Asian automotive market

7 MINS READ

Bopdeb Mondal

Head of Consulting and Business Development

Highlights

  • A large share of car owners in Asia primarily purchase a vehicle for its utility, and car owners want to maximize value for investments made. This has resulted in low car sales and profitability, layoffs, and more.
  • Though Asian automakers have tried to address this issue through new car launches and more, these measures haven't yielded results.
  • Two business models will dominate the Asia-Pacific region—car ownership and shared mobility and platform aggregators. Ecosystem partnerships will further drive these business models.