Skip to main content
Skip to footer

  • Retail / white paper

The Phygital Omnichannel Supply Chain

Dheeraj Shah

Head - Retail Supply Chain Practice, Retail, TCS

You have these already downloaded

We have sent you a copy of the report to your email again.

From the Hype to the How: Building Digital Prowess in the Retail Supply Chain

The omnichannel retail supply chain ecosystem has traditionally consisted of boxes, cartons, pallets, and totes. However, the expectations of omnichannel customers—speed and flexibility, transparency, authenticity, and ethical standards—is challenging the ‘physical’ supply chain to evolve into a ‘phygital’ front runner.

While digital technologies such as IoT, AGVs, blockchain, and automation are emerging as key drivers of customer experience and operational efficiencies, they also open up discussions such as:

  • What are the parameters for maintaining the freshness of strawberries vs. meat while building IoT solutions?
  • Do drones require docking stations en route for charging?
  • Should blockchain be adopted for selective SKUs or for multiple products?
  • Must we revisit labor standards to include robots in retail facilities?

This paper discusses the key considerations for building digital prowess in the retail supply chain.

 

About the author

Dheeraj Shah
Dheeraj has more than 23 years of experience working with global retailers in supply chain strategic initiatives and pioneering the use of technologies like AI/ML, IOT, block chain, and robotics and automation.
Read moreRead more
Write to me
Read more

Related reading

Retail Ramasubramanian panchapakesan Alok Vyas

Enabling Freshness Monitoring for Food Wastage Reduction

White Paper | 25 Sep 2023
Retail TCS OmniStore™ United Kingdom

Helping Kingfisher Group Enhance Omnichannel Customer Experience

Customer Testimonial | 21 Sep 2023
Retail

GCA’s Annual Supplier Survey: M&S Ranks Number One

Article | 18 Sep 2023
Retail Gaurav Jain Rajesh Babu G

Building Information Modeling: A Game Changer in Capacity Management

White Paper | 12 Sep 2023

Transformation starts here

Want to deliver memorable experiences to your customers?

Talk to our experts

Find out more