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Retail / WHITE PAPER
S. Janardhan
Lead - Customer analytics and Big data practice,TCS
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Unified view of customers is recognized as fundamental pre-requisite for customer centricity and personalized engagement. Creating a unified view of customer involves building a central repository of customers and prospects which will contain extended profile information in terms of demographics, sociographic and psychographics. This unified view of customers will help retailers to:
Protecting Product Meaning in DIY Retail Operations
2/4Winning Retail Volatility with AI and Data Monetisation
3/4Agentic AI-led Retail Warehouse Execution System
4/4Predicting Plastic Waste in Retail Supply Chain with AI/ML Techniques