Quartz for Rewards
Create exclusive customer experiences with DLT- based loyalty reward programs
Perpetually Adaptive Enterprise
At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.
- Banking
- Capital Markets
- Consumer Packaged Goods and Distribution
- Communications, Media, and Information Services
- Education
- Energy, Resources, and Utilities
- Healthcare
- High Tech
- Insurance
- Life Sciences
- Manufacturing
- Public Services
- Retail
- Travel and Logistics
- Artificial Intelligence and Data & Analytics
- Cloud
- Cognitive Business Operations
- Consulting
- Cybersecurity
- Enterprise Solutions
- IoT and Digital Engineering
- Network Solutions and Services
- TCS Interactive
- Sustainability Services
Perpetually Adaptive Enterprise
Industries
expand here
Services
expand here
Products and Platforms
expand here
Research & Innovation
expand here
About Us
We deliver excellence and create value for customers and communities - everyday. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.
TCS Insights
Point of views, research, studies - on the latest themes - to help you expand your knowledge and be future ready.
Recent recognitions
View allWant to be a global change-maker? Join our team.
At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.
Want to be a global change-maker? Join our team.
India
expand here
Americas
expand here
Asia Pacific
expand here
Europe and UK
expand here
Middle East and Africa
expand here
Recent News
View all
Management Commentary
expand here
Financials
expand here
News and Events
expand here
ESG
expand here
Resources
expand here
Top Results
Showing
10
01 - 07
You have these already downloaded
We have sent you a copy of the report to your email again.
Industry
Solution
Quartz™ - The Smart Ledgers™
This will open an overlay
Quartz™: Creating collaborative ecosystems using resilient technology
Discover the transformative power of TCS' Quartz™ Smart Solutions that empower clients to build blockchain-based solutions and see tangible, real-world results.
Related Insights
The report recognizes our expertise in Quartz, DLT, and generative AI to deliver blockchain solutions across industries, enhancing efficiency and innovation.
Analyst Reports
04 Nov 2025
Malini Raman of TCS spoke at a panel discussion on digital identity and how decentralized identity can unlock trust, scalability, and security in today’s age.
video
09 Jul 2025
From asset tokenization to CBDC, explore the key offerings under Quartz™ at the blockchain and crypto conference in Dubai. Meet our experts at the HODL Summit 2025.
Events
14 May 2025
Highlights
- Quartz for Reward, a blockchain-based reward points management solution, provides more security, speed, transparency, and efficiency over traditional loyalty programs.
- The solution helps create a powerful ecosystem in which issuers of reward points and the acquirer/payment processor can operate as nodes on the blockchain.
- Customers’ loyalty points cannot be stolen or hacked as they are stored on a blockchain while all the data can be accessed by anyone, anywhere, at any time. Faster and efficient redemptions enable greater customer value.
On this article
Back to top
Go to top
On this articleinpage
Go to top
Abstract
Loyalty reward programs are great options to increase customer retention and market capitalization across industries - retail, banking, consumer goods, travel, hospitality, telecom, or e-commerce.
However, the current reward points management processes come with a number of inefficiencies including limited redemption options, lack of real-time transactions and settlements. Blockchain as a digitally distributed, decentralized, and single public ledger brings speed, flexibility, security, and transparency. Hence the blockchain-enabled reward points management becomes a highly competent and cost-effective solution for organizations.
Challenge
The traditional loyalty programs come with challenges for both companies and customers including a basic lack of fungibility of reward points.
A customer cannot use them for purchases at an online store or a grocery supermarket and is, instead, forced to redeem the points with the institution which may not always be possible or meaningful for the customer. Organizations struggle with creating personalized reward experiences, tracking reward points, poor conversions, reconciliation issues due to delayed settlements, and an inability to measure the success of the rewards program.
Solution
Quartz Smart Solution for Rewards on blockchain helps create a powerful ecosystem in which issuers of reward points (banks, merchants etc), and the acquirer/payment processor operate as nodes on the blockchain.
Each participant can maintain and access information in real-time pertaining to their customers/members, transactions, and point balances. A combination of reward points/funds can be accrued, redeemed, and transferred seamlessly in the blockchain ecosystem.
Benefits
- Using reward points across a vast network of issuers/merchants without any restrictions gives customers more flexibility.
- Vastly superior customer experience because of fungibility, simpler operational processes, instant settlements, and real-time view of transactions and the balance.
- Eliminates reconciliation overheads for all entities in the ecosystem.
- Audit trail gives a complete history of transactions.
- Better utilization of reward point balances, leading to healthier balance sheets for issuers.
- For small operators, an interlinked network provides unprecedented scale.
Related reading
Swipe Left
Swipe Right
What’s on your mind?
We’re here to help! Tell us what you’re looking for and we’ll get you connected to the right people.
Looking for something else?