With legacy cable connections rapidly falling out of favor across India, Tata Sky was experiencing a surge in the number of direct-to-home (DTH) subscribers. The company’s existing revenue management processes were not automated, which made it difficult to synchronize and validate the correctness and completeness of subscriber and order data sourced from over 10 different internal systems. Without defined control points in place, the DTH major found it challenging to minimize revenue leakage as well as inventory and dealer fraud.
As Tata Sky’s technology partner of choice, TCS was brought in to analyze the company’s revenue chain and identify process gaps. TCS analyzed different operational areas before concluding our risk assessment and creating a series of pre-defined control points. These, along with an enterprise-wide dashboard, allowed Tata Sky to pull and reconcile data from across systems and discover instances of fraud – automating investigation, workflow, and case management.
With TCS HOBS Integrated Revenue Assurance in place, Tata Sky could control revenue leakage and minimize opportunity losses while delivering cost assurance and facilitating regular audits and error bucket reconciliations. Leveraging the HOBS revenue assurance and fraud management modules for gathering, analyzing, and reconciling customer data, Tata Sky was able to locate sources of revenue leakage as well spot instances of fraud. Moreover, the solution allowed the DTH major to monitor subscriber, consumption, and financial data in real time.
“It all started with small consultation exercise which TCS volunteered to do for Tata Sky. Somewhere during our evaluation, we sensed that the TCS team would help Tata Sky to implement a world class RA system and they really lived up to that expectation.”
Dwarka Srinath, CITO, Tata Sky
Tata Sky has been able to simplify its revenue chain and: