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    TCS is here to make a difference through technology.

    Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

    Discover all solutions
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      We deliver excellence and create value for customers and communities.

      Our expert, committed team put our shared values into action – every day. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

      Discover the difference
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      Extraordinary expertise leads to remarkable results.

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      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
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      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      14 May 2025 TCS Partners with Khan Bank to Future-Proof its Operations, Enhance Customer Experience and Propel Innovation leveraging AI and ML
      12 May 2025 TCS Partners with Dhofar Insurance Company to Transform its Core Insurance Platform
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      02 May 2025 TCS Ranked Denmark’s #1 IT Service Provider for Customer Satisfaction in 2025
      23 Apr 2025 TCS Partners with Google Cloud on Agent-to-Agent Interoperability Protocol to Drive Future-Ready Enterprises
      11 Apr 2025 TCS Partners with Google Cloud to Accelerate AI-led Transformation in the Retail Sector
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    • Analyst recognition

      Recent recognitions

      16 May 2025 TCS Recognized as a Leader in Custom Application Development Services by Everest Group
      16 May 2025 TCS Named a Leader in Application Management Services by Everest Group
      22 Apr 2025 TCS Ranked #6 Amongst Banking Technology Providers and Recognized as a Regional Leader across all Geographies by Everest Group
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    What we do
    • Overview Press tab for submenu items

      TCS is here to make a difference through technology.

      Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

      Discover all solutions
    • Industries
      • Banking
      • Capital Markets
      • Consumer Packaged Goods and Distribution
      • Communications, Media, and Information Services
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      • TCS CHROMA™
      • TCS Customer Intelligence & Insights™
      • TCS ERP on Cloud
      • ignio™
      • TCS iON™
      • TCS HOBS™
      • TCS Intelligent Urban Exchange™
      • TCS OmniStore™
      • TCS Optumera™
      • TCS Tap™
      • Quartz™ – The Smart Ledgers™
      • TCS TwinX™
      • TCS MasterCraft™
      • Jile™
      • TCS DigiBOLT™
    Overview
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  • Products and Platforms expand here
    • TCS ADD™
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    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
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    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
  • Who we are
    • Overview Press tab for submenu items

      We deliver excellence and create value for customers and communities.

      Our expert, committed team put our shared values into action – every day. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

      Discover the difference
    • About Us
      • Leadership
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    • Overview Press tab for submenu items

      Extraordinary expertise leads to remarkable results.

      We share news, insights, analysis and research – tailored to your unique interests – to help you deepen your knowledge and impact.

      Discover Expert Insights
    • Customer Stories
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    • Global studies
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  • Careers
    • Overview Press tab for submenu items

      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
    • India
      • India
    • Americas
      • Argentina
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      • Chile
      • Colombia
      • Ecuador
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      • Peru
      • Uruguay
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  • India expand here
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    • Overview Press tab for submenu items

      Find the latest news about TCS in our Newsroom

      Get access to a catalog of the latest news stories from across TCS. Discover our press releases, reports, and company announcements.

      Discover more
    • Press releases

      Recent Press releases

      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      14 May 2025 TCS Partners with Khan Bank to Future-Proof its Operations, Enhance Customer Experience and Propel Innovation leveraging AI and ML
      12 May 2025 TCS Partners with Dhofar Insurance Company to Transform its Core Insurance Platform
      View all
    • News alerts

      Recent News

      02 May 2025 TCS Ranked Denmark’s #1 IT Service Provider for Customer Satisfaction in 2025
      23 Apr 2025 TCS Partners with Google Cloud on Agent-to-Agent Interoperability Protocol to Drive Future-Ready Enterprises
      11 Apr 2025 TCS Partners with Google Cloud to Accelerate AI-led Transformation in the Retail Sector
      View all
    • Analyst recognition

      Recent recognitions

      16 May 2025 TCS Recognized as a Leader in Custom Application Development Services by Everest Group
      16 May 2025 TCS Named a Leader in Application Management Services by Everest Group
      22 Apr 2025 TCS Ranked #6 Amongst Banking Technology Providers and Recognized as a Regional Leader across all Geographies by Everest Group
      View all
    • Events

      Upcoming events

      11 Jun 2025 TCS and PTC Present the North America Leadership Forum 2025
      04 Jun 2025 Veeva R&D and Quality Summit: Developing Better Health Outcomes
      02 Jun 2025 Siemens Realize LIVE: Discussing Technology and Digital Transformation
      View all
    • Media kit
    Overview
  • Press releases
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    • Overview Press tab for submenu items

      TCS works hand in hand with world-leading investors.

      Tata Consultancy Services Limited
      NSE:TCS
      INR
      Discover more FY24-25 debrief
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    TCS Worldwide
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    • Life Sciences
    • Solution

    Art, Science, and Technology, stirred vigorously together

     

    You have these already downloaded

    We have sent you a copy of the report to your email again.

    We provide end-to-end solutions, helping brands create more impactful experiences for patients and HCPs

    Today, as healthcare is undergoing a digital transformation, life sciences companies are faced with complex challenges and increased pressure for achieving better connections between brands and their customers.

    By vigorously stirring art, science, and technology together, we’re able to meet the need for:

    • Understanding the impact of technology, and how to leverage it effectively

    • Creating more personalized, customer-centered connections that build trust and customer engagement

    • Designing effective brand strategies and communications to reach customers with relevant and contextual messaging across channels

    • Effectively delivering their brand story across a myriad of markets, cultures, and languages

     

    Why TCS Interactive life sciences?

    We understand that agencies of the future will need to act as a single nimble and multi-faceted team that works synergistically to move their clients forward. We’re uniquely designed to guide our client partners through these challenges by taking our knowledge and expertise in science, technology, strategy, and creativity and stirring them vigorously to provide powerful end-to-end 360° integrated marketing solutions under one roof.

    It’s an important distinction that separates us from typical agency models and technology consultancies. 

    We blend marketing savvy, understanding of iterative customer data analytics, UX/UI development, brand strategy, creative, and implementation.

     

    We deliver:

    Flexible approach to leveraging technology to connect brands with customers’ intrinsic motivations across all touchpoints

    Consistent brand strategy and content that can easily transcend cultural and language barriers

    Personalization to cultivate stronger relationships with customers

    Meaningful connections with HCPs, caregivers, and patients throughout their journey

    Creative, empathetic storytelling that builds trust based on a keen understanding of the customers’ needs and brand experience

    the path to better brand engagement starts here

    Technology is how we do things. People are why we do things. We believe data, when used effectively, provides powerful insights and strategic direction that builds trust and drives customer engagement. Our methodology for managing and leveraging behavioral data enables us to provide a holistic 360° view of customer engagement with your brand. It also allows us to generate distinctive, relevant content that helps create an emotional bond with your audience and make every stage of the customer journey as authentic and personalized as possible.

    when it comes to mixing it up, we're all in

    New technologies are reshaping the customer experience at every step. Navigating forward requires a strategic, multi-disciplinary team approach. To a person, everyone at TCSiLS cares deeply about what we do and the impact it has on people’s lives. Our core Life Sciences Team is a highly experienced group of pharma and digital advertising professionals with diverse therapeutic category experience.

    Our expertise and innovative use of digital technology, data analytics, journey mapping, and an insight-driven approach to design and functionality enables us to solve challenging marketing problems and create experiences that resonate and connect with the right people at the right time in their journey.

    The TCSILS ADVANTAGE

    Streamline workflows across the end-toend clinical trial lifecycle.

    Ensure consistency with regulatory requirements without disrupting regular operations.

    Use our integrated clinical service setup to track adverse events and follow up with patients.

    We believe the success or failure of any healthcare marketing campaign hinges on knowing the customer. That is why we begin every project by creating a 360° Experience Lens to get a view of our client’s customer-base. Such a comprehensive perspective is achieved by accessing and analyzing in-depth data that guides us through customer insight discovery, brand planning, creative production, and optimization.

    We understand the power of branding and how to deliver it. Whether developing a concept or carrying through a campaign from another source, maintaining the same look, feel, and tone and adapting it to work effectively within different cultures and markets creates a cohesive and holistic brand image.

    Recognizing what your customers experience in their journeys with your product is a fundamental step in successful audience engagement. across all channels. Our comprehensive approach to customer Journey Mapping enables us to build a visual timeline that illustrates interactive experiences and customer behaviors across all channels —including milestones, pain points, and opportunities.

    While a client’s message is important for user engagement, we believe design is essential in creating outstanding user experiences that work to express their brand promise. Our talented team of designers never stops honing their skills in visual, interaction, motion, sonic, and creative design.

    From wireframes to deployment, and Quality Assurance (QA), our User Experience (UX) designers and strategists are experienced and qualified in prototyping, message mapping

    The experience of our writing staff is deep and wide. Our writers are equally adept at generating any type of content marketing and promotional, scientific, medical, or clinical across all therapeutic areas.

    Our writers have vast experience creating award-winning campaigns for countless pharmaceutical and medical device brands. They’re adept at turning complicated scientific language into engaging brand stories and content that is easily understood by patients and medical professionals and that resonate on emotional level while still adhering to regulatory guidelines.

    Our on-staff clinical writers hold masters and doctoral degrees in Medicine, Pharmacology, and Life Sciences. They can produce medically accurate content at any clinical level for any therapeutic area.

    Our team of expert developers is ready to take on any production challenge from app to website and everything in between. Our clients have gained competitive advantage through the channel-agnostic and robust digital marketing, e-commerce, and experience platforms we’ve created for them. 

    We realize that a successful brand cannot be designed in vacuum. “Form follows function” after all! Our Design Thinking+ approach helps clients maximize their brand interactions with customers while minimizing potential trouble spots and pain points. We facilitate countless Design Thinking workshops to fully immerse designers and clients alike in real world situations. 

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    Transformation starts here

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