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Dr. Satya Ramaswamy

Former Global Head, Digital Enterprise Unit

Why do some enterprises generate outsized ROI from Big Data?

Big Data has been a big topic for years now, and more and more companies are using it to optimize their businesses and create new sources of revenue. However, some companies are using Big Data better than others, and they share three common factors in terms of how they are winning with Big Data:

  • Applying Big Data throughout the enterprise
  • Aggressively using unstructured data
  • Centralizing Big Data teams