Digital sense – let’s explore its transformative potential in shaping the world around us
In today’s technological era, the advancements are primarily focused on enhancing hearing and seeing through digital experiences. The untapped potential of our other four senses – touch, balance, taste, and smell – presents vast opportunities for digital innovation.
Imagine the possibilities across various industries if these senses were to reach a higher level of digital maturity. From improving safety measures to enhancing our everyday lives, the evolution of “Digital Sense” holds immense potential for a better future.
Discovering the fascinating journey of digital smell
The possibility of digital smell is in fact real. There has been some interesting work done in digitizing the senses. Dating back to 1950, the invention of Smell-O-Vision marked a significant milestone by introducing scent emission during movie screenings via air conditioning systems in correlation with the on-screen scenes. This sparked a competition from another system Aroma Rama, which was termed as the “Battle of Smellies,” showcasing early efforts to digitize olfactory experiences.
Understanding and addressing the challenges of digital scent technology.
Despite significant investments and efforts made in these areas by multiple companies, widespread adoption in this area has not been common. These systems encountered various limitations such as hissing sounds, faint smells in some areas, and mismatched smells, resulting in a decline in their usage. The biggest challenge lies in comprehending the complexity of how the human nose works and correlating this understanding into an artificial system that is capable of its implementation.
Embracing the potential of digital smell brings us closer to a truly immersive digital world
The potential of digital smell spans across various industries, promising to make our lives better and safer. With the fusion of AI and loT, the evolution of Digital Olfaction or Digital sense technology is underway, to create a perfect “digital nose.” This innovative mix of hardware and software with the use of AI to understand smell patterns can sense and detect smells and recreate them.
Imagine the convenience of virtually experiencing the fragrance of a perfume from the comfort of your home or immersing yourself in digital environments through the sense of smell. Undoubtedly, the digital smell technology will bring us one step closer to bridging the gap between the virtual and physical worlds.
By exploring digital scents across industries, we can change the way we interact with and perceive the world around us.
The use cases are numerous across various industries, below is illustration some of the use cases :
In the coming years, we are going to see continuous advancements in Digital Olfaction technology specially the use of AI to detect odors very similar to how our brain does this and ensure it’s use in the world in a more consistent manner at scale that will make our lives easier, better, and safer. There are far reaching impact across the industries ranging from Chemical, Food & Beverage, Retail, Manufacturing, Agriculture etc.