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Retail / WHITE PAPER
Ryan McShera
Head, Multichannel Practice, Retail and Consumer Packaged Goods (CPG), North America, TCS
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Reimagining the digital shopping journey from discovery to post-purchase.
The digital shopping journey can be divided into four phases:
Discovery
Product Selection
Purchase
Post-Purchase
Retailers must identify specific areas within each phase to optimize customer experience.
Personalizing Retail Returns Management with AI
How Agentic AI is Redesigning the Retail Architecture
Powering Arts and Luxury Retail with Data Analytics and AI
Agentic AI for Effective Pricing Strategies in Grocery Retail