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NEW YORK I MUMBAI, July 03, 2024: Tata Consultancy Services (TCS) has been named a Market Leader in the HFS Horizons report for retail and CPG service providers1.
The HFS Research report evaluated 24 leading service providers across three horizons in progression of maturity and recognized TCS as a Horizon 3 Market Leader, the maturest rank, characterized by its ability to drive new sources of value through ecosystems. According to the report, TCS’ value proposition is its proprietary retail products and its suite of next-gen CPG platforms, in conjunction with industry alliances, academic partnerships, innovation labs, and pre-built cognitive solutions to win large contracts with E2E scope.
It goes on to say that TCS' recent wins in areas like purpose-driven retail, cloud-first and digital-first strategy, data and sustainability are a testament to its focus on being an innovation-driven provider. Cited as key differentiators are its presence across retail and CPG sub-verticals and focus on CXO offerings as well as its full-stack services with IP like TCS Algo Retail™ to encash the promise of emerging technologies such as IoT, blockchain, and Al; and TCS Envirozone™, a prebuilt solution suite of sustainability offerings.
“We help the world’s biggest retail and CPG brands innovate continuously through end-to-end business transformation across their digital strategies, customer experience, operations, and commercial proposition and fuel growth. With our industry experience, solutions, and outcome-focused approach, we enable enterprises to unlock the power of technology and build a formidable competitive advantage,” said Krishnan Ramanujam, President, Consumer Business Group, TCS. “Our leadership position in the HFS report is a nod to our proven track record of forging transformations that build customer-centric, future-ready enterprises.”
TCS partners with the top 10 global retailers and many others around the world to build profitable and sustainable businesses and offer immersive, unified, and hyper-personalized omnichannel experiences for their customers. TCS’ deep industry knowledge and strong consulting expertise, backed by decades of experience and relevant partnerships in retail, spans across store operations, merchandising, supply chain, marketing, pricing strategies, and business model reinvention.
TCS’ proprietary approach to transformation, TCS Algo Retail™, focuses on orchestrating algorithmic interventions across the value chain to unlock tangible business outcomes, and innovating business models. TCS’ extensive portfolio of retail platforms and offerings includes TCS Optumera™, an AI-powered strategic intelligence platform for integrated merchandising decisions; TCS OmniStore™, an AI-powered unified composable commerce platform; TCS Cognitive Supply Chain, and TCS Future Stores.
In CPG, TCS partners with the world’s leading brands across all key segments to build purpose-driven enterprises and future-ready consumer ecosystems, leveraging the power of cloud and digital technologies like generative AI and advanced analytics.
Backed by decades of experience and domain knowledge, TCS makes continuous investments in segment-specific capabilities and relevant partnerships in the industry, and has state-of-the art innovation hubs. TCS also offers a suite of next-generation platforms to digitize and transform the end-to-end CPG value chain, from new product introduction to supply chain, revenue growth management, product improvement and consumer engagement, while contributing to building a better planet. These include TCS Envirozone™, a suite of sustainability offerings; TCS RevenuePrime™, a strategic revenue management solution; and TCS Green and Connected Ecosystem solutions for digitizing upstream operations.
As brands look for ways to hyper-personalize consumer experiences and develop new products and services, TCS is helping them design optimal generative AI adoption strategies and maximize their return on investment throughout the value chain. In addition, TCS is embedding AI capabilities in its retail and CPG offerings to quickly achieve a multiplier effect.
Aashish Chaturvedi, Practice Leader, HFS Research, said “TCS is setting the gold standard for large-scale digital transformations, distinguished by its rounded delivery capabilities and a robust IP portfolio tailored to industry needs. Its Algo Retail products and next-gen CPG platforms are not just filling gaps but are pioneering new solutions within the retail and consumer goods sectors. With substantial wins in forward-looking areas like sustainability and its holistic cloud-first strategy, TCS demonstrated an enviable blend of innovation, expertise, and financial success.”
For more information about TCS’ retail offerings, visit: https://www.tcs.com/what-we-do/industries/retail
For more information about TCS’ CPG offerings, visit: https://www.tcs.com/what-we-do/industries/consumer-goods-distribution
About HFS Research: HFS is a leading global research and analysis firm trusted at the highest levels of executive leadership. Our mission is to help our clients—major enterprises, tech firms, and service providers—tackle challenges, make bold moves, and bring big ideas to life by arming them with accurate, visionary, and thought-provoking insight into issues that impact their business. HFS analysts and strategists have deep, real-world experience in subjects they cover. They’re respected for independent, no-nonsense perspectives based on thorough research, demand-side data, and personal engagements with industry leaders. Visit www.hfsresearch.com.
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