Skip to footer

4 MINS READ

Jabeen Anszary

Consultant, Retail Strategic Initiatives, TCS

Highlights

  • The ability to buy online and return it in store has become a baseline customer expectation but this is a mounting problem for retailers.
  • Apart from eroding profit margins, returns have a big impact on business processes as well. 
  • Unified commerce helps convert product returns into exchanges and recover a lost sale while enhancing omnichannel experiences and loyalty.