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Sun Life’s Alice Thomas, Cynthia Stark & Bill Meikle discuss how TCS elevated their company’s customer experience across nine countries. 

Sun Life’s purpose is to help its clients achieve lifetime financial security and live healthier lives. The leading international financial services organization providing insurance, wealth and asset management solutions to individual and corporate clients partnered with TCS to transform its content management system and provide a personalized customer experience to its clientele around the world.

TCS approached this digital transformation program by implementing a modern, cloud-based platform to enhance business agility and drive engagement across all channels. Within 18 months, TCS completed the significant undertaking, which spanned nine countries, 11 languages, 45 websites, 100 microsites, and 250K+ digital assets. The enhanced content management system resulted in:

·         20% boost in website performance

·         30% improvement in publishing content efficiency

·         Extraordinary experiences for Sun Life’s clients