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TCS Worldwide
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  • Overview Press tab for submenu items

    TCS is here to make a difference through technology.

    Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

    Discover all solutions
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    • ignio™
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    • TCS TwinX™
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    • Jile™
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Overview
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
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  • Services expand here
    • Artificial Intelligence
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    • Cognitive Business Operations
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    • Data and Analytics
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
    • Overview Press tab for submenu items

      We deliver excellence and create value for customers and communities.

      Our expert, committed team put our shared values into action – every day. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

      Discover the difference
    • About Us
      • Leadership
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    • Overview Press tab for submenu items

      Extraordinary expertise leads to remarkable results.

      We share news, insights, analysis and research – tailored to your unique interests – to help you deepen your knowledge and impact.

      Discover Expert Insights
    • Customer Stories
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    Overview
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    • Overview Press tab for submenu items

      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
    • India
      • India
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Chile
      • Colombia
      • Ecuador
      • Mexico
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      • Uruguay
      • USA
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    Overview
  • India expand here
    • India
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      Find the latest news about TCS in our Newsroom

      Get access to a catalog of the latest news stories from across TCS. Discover our press releases, reports, and company announcements.

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    • Press releases

      Recent Press releases

      03 Jun 2025 Virgin Atlantic and TCS Extend Two-Decade Partnership to Modernize Airline Operations with AI-led Solutions
      22 May 2025 TCS to Steer Cloud Migration Program for Finnish Telecom Leader DNA in a Five-Year Partnership
      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      View all
    • News alerts

      Recent News

      10 Jun 2025 TCS Recognized as 2025 Databricks Delivery Excellence Partner of the Year
      05 Jun 2025 Points of Light Names TCS One of the 50 Most Community-Minded U.S. Companies
      27 May 2025 TCS Strengthens Focus in the Middle East Region with New Facility in Oman
      View all
    • Analyst recognition

      Recent recognitions

      26 May 2025 TCS Recognized as a Leader in Managed Detection and Response Services by Everest Group
      16 May 2025 TCS Recognized as a Leader in Custom Application Development Services by Everest Group
      16 May 2025 TCS Named a Leader in Application Management Services by Everest Group
      View all
    • Events

      Upcoming events

      10 Aug 2025 TCS BaNCS at COBA 2025, Brisbane, Australia
      16 Jun 2025 TCS at International Paris Air Show 2025
      12 Jun 2025 TCS at MES and Industry 4.0 International Summit 2025
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  • Management Commentary expand here
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    What we do
    • Overview Press tab for submenu items

      TCS is here to make a difference through technology.

      Leading the way in innovation for over 55 years, we build greater futures for businesses across multiple industries and 55 countries.

      Discover all solutions
    • Industries
      • Banking
      • Capital Markets
      • Consumer Packaged Goods and Distribution
      • Communications, Media, and Information Services
      • Education
      • Energy, Resources, and Utilities
      • Healthcare
      • High Tech
      • Insurance
      • Life Sciences
      • Manufacturing
      • Public Services
      • Retail
      • Travel and Logistics
    • Services
      • Artificial Intelligence
      • Cloud
      • Cognitive Business Operations
      • Consulting
      • Cybersecurity
      • Data and Analytics
      • Enterprise Solutions
      • IoT and Digital Engineering
      • Network Solutions and Services
      • TCS Interactive
      • Sustainability Services
    • Products and Platforms
      • TCS ADD™
      • TCS BANCS™
      • TCS BFSI Platforms
      • TCS CHROMA™
      • TCS Customer Intelligence & Insights™
      • TCS ERP on Cloud
      • ignio™
      • TCS iON™
      • TCS HOBS™
      • TCS Intelligent Urban Exchange™
      • TCS OmniStore™
      • TCS Optumera™
      • TCS Tap™
      • Quartz™ – The Smart Ledgers™
      • TCS TwinX™
      • TCS MasterCraft™
      • Jile™
      • TCS DigiBOLT™
      • TCS AI WisdomNext™
    Overview
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Data and Analytics
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
  • Who we are
    • Overview Press tab for submenu items

      We deliver excellence and create value for customers and communities.

      Our expert, committed team put our shared values into action – every day. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

      Discover the difference
    • About Us
      • Leadership
      • Corporate Sustainability
      • Diversity, Equity, and Inclusion
      • Corporate Social Responsibility
      • The TCS Way
      • Alliances
    • Research & Innovation
      • TCS Research
      • TCS Pace™
    • Our Brand
    Overview
  • About Us expand here
    • Leadership
    • Corporate Sustainability
    • Diversity, Equity, and Inclusion
    • Corporate Social Responsibility
    • The TCS Way
    • Alliances
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Our Brand
  • Insights
    • Overview Press tab for submenu items

      Extraordinary expertise leads to remarkable results.

      We share news, insights, analysis and research – tailored to your unique interests – to help you deepen your knowledge and impact.

      Discover Expert Insights
    • Customer Stories
    • Perspectives
    • Global studies
    • Topics
      • Metaverse
      • Sustainability
      • Cybersecurity
      • Blockchain
      • Cloud
      • Future of Work
      • Health & Wellness
      • IoT
      • Data Analytics and Storage
    Overview
  • Customer Stories
  • Perspectives
  • Global studies
  • Topics expand here
    • Metaverse
    • Sustainability
    • Cybersecurity
    • Blockchain
    • Cloud
    • Future of Work
    • Health & Wellness
    • IoT
    • Data Analytics and Storage
  • Careers
    • Overview Press tab for submenu items

      Want to be a global change-maker? Join our team.

      At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

      Join us
    • India
      • India
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Chile
      • Colombia
      • Ecuador
      • Mexico
      • Peru
      • Uruguay
      • USA
    • Asia Pacific
      • Australia
      • Mainland China
      • Hong Kong SAR
      • Indonesia
      • Japan
      • Malaysia
      • New Zealand
      • Philippines
      • Republic of Korea
      • Singapore
      • Chinese Taipei
      • Thailand
    • Europe and UK
      • Belgium
      • Denmark
      • Estonia
      • Finland
      • France
      • Germany
      • Hungary
      • Ireland
      • Italy
      • Luxembourg
      • Netherlands
      • Norway
      • Poland
      • Portugal
      • Spain
      • Sweden
      • Switzerland
      • United Kingdom
    • Middle East and Africa
      • Bahrain
      • Israel
      • Kuwait
      • Qatar
      • Saudi Arabia
      • South Africa
      • United Arab Emirates
    Overview
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
  • Middle East and Africa expand here
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
  • Newsroom
    • Overview Press tab for submenu items

      Find the latest news about TCS in our Newsroom

      Get access to a catalog of the latest news stories from across TCS. Discover our press releases, reports, and company announcements.

      Discover more
    • Press releases

      Recent Press releases

      03 Jun 2025 Virgin Atlantic and TCS Extend Two-Decade Partnership to Modernize Airline Operations with AI-led Solutions
      22 May 2025 TCS to Steer Cloud Migration Program for Finnish Telecom Leader DNA in a Five-Year Partnership
      15 May 2025 TCS Recognized as One of the World’s Top 50 Brands by Kantar BrandZ; Brand Value Soars 28% YoY to $57.3Bn
      View all
    • News alerts

      Recent News

      10 Jun 2025 TCS Recognized as 2025 Databricks Delivery Excellence Partner of the Year
      05 Jun 2025 Points of Light Names TCS One of the 50 Most Community-Minded U.S. Companies
      27 May 2025 TCS Strengthens Focus in the Middle East Region with New Facility in Oman
      View all
    • Analyst recognition

      Recent recognitions

      26 May 2025 TCS Recognized as a Leader in Managed Detection and Response Services by Everest Group
      16 May 2025 TCS Recognized as a Leader in Custom Application Development Services by Everest Group
      16 May 2025 TCS Named a Leader in Application Management Services by Everest Group
      View all
    • Events

      Upcoming events

      10 Aug 2025 TCS BaNCS at COBA 2025, Brisbane, Australia
      16 Jun 2025 TCS at International Paris Air Show 2025
      12 Jun 2025 TCS at MES and Industry 4.0 International Summit 2025
      View all
    • Media kit
    Overview
  • Press releases
  • News alerts
  • Analyst recognition
  • Events
  • Media kit
  • Investors
    • Overview Press tab for submenu items

      TCS works hand in hand with world-leading investors.

      Tata Consultancy Services Limited
      NSE:TCS
      INR
      Discover more FY24-25 debrief
    • Management Commentary
      • Latest Quarter Commentary
      • Annual Report Section
    • Financials
      • Quarterly Earnings Reports
      • Download TCS Data Sheet
      • Erstwhile CMC Financials
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      • Stakeholder Engagement and Identification of Material Issues
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      • Investor FAQs
      • eTDS Portal
      • Stock Information
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      • Subsidiaries
      • Subscribe to Investor Updates
      • Unclaimed Dividend Information
    Overview
  • Management Commentary expand here
    • Latest Quarter Commentary
    • Annual Report Section
  • Financials expand here
    • Quarterly Earnings Reports
    • Download TCS Data Sheet
    • Erstwhile CMC Financials
  • News and Events expand here
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    TCS Worldwide
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    • Retail
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    TCS Experiential Digital Commerce Platform

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    Industry

    Retail This will open an overlay

    Omnichannel CX and Intelligent Innovation – The Future of Retail

    Read how TCS’ agile and AI-powered retail solutions help businesses strengthen supply chains, reimagine operations, and deliver improved customer experience.
    Learn More
     about Omnichannel CX and Intelligent Innovation – The Future of Retail
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    Agentic AI for Effective Pricing Strategies in Grocery Retail
    Learn how agentic and perceptive AI-driven strategies help retailers monitor consumer behavior and steer halo and cannibalization effects to their advantage.
    White Paper
    22 May 2025
    Tapestry Implements Robotic Automation for PoS Systems
    TCS used united functional testing for automation and helped Tapestry Inc. upgrade its legacy point-of-sale systems to Aptos Store POS for better operations.
    Case Studies
    15 May 2025
    Consumer Goods & Distribution This will open an overlay

    Enabling Product Innovation and Omnichannel Experience in CDG

    TCS’ solutions help leading CPG firms create sustainable products and build resilient supply chains to thrive in the age of conscious consumerism. Learn more.
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    Agentic AI: Empowering the Autonomous CPG Enterprise
    From personalized marketing and supply chain management to enhanced CX, agentic AI can empower CPG businesses to thrive in a fast-changing business environment.
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    Sustainability, Personalization, and More: CPG Trends in 2025
    Learn all about the top CPG trends for 2025 and how consumers are likely to prioritize health, personalization, and sustainability in their purchasing decisions.
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    12 Mar 2025
    Using Predictive Analytics to Ace the CPG Precision Distribution Game
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    White Paper
    17 Feb 2025
    Travel and Logistics This will open an overlay

    Data and AI in Travel Industry for a Memorable Passenger Experience

    TCS helps create a sustainable travel ecosystem and design hyper-personalized using AI and big data in tourism to make the passenger journey memorable.
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     about Data and AI in Travel Industry for a Memorable Passenger Experience
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    Enabling Enterprise Agility & Resilience with a Robust Cloud Strategy

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    By migrating systems to a cutting-edge platform hosted on AWS in record time, TCS helped CFS achieve seamless transformation for a digital-first future. Know more.
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    Maximize Business Value with an AI-driven Hybrid Cloud Strategy
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    16 May 2025
    IoT and Digital Engineering This will open an overlay

    Bringing Together IoT and Digital Engineering to Create Rich Experiences

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    Highlights

    • TCS Experiential Digital Commerce Platform is a modern, microservices-powered, end-to-end omni-channel, composable commerce solution. It is a SaaS-based solution, which can be hosted on any cloud platform.
    • A cross-industry solution, it caters to multiple lines of business and supports various business models (B2C, B2B, marketplace, and D2C).
    • The solution helps enterprises accelerate digital transformation, enabling greater business flexibility, scalability, and agility required to meet the evolving needs of digital shoppers.

    On this page

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    Solution   inpage
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    Overview Solution Benefits TCS advantage

    Overview

    Enterprises are looking to enable seamless and personalized shopping experiences for customers.

    Today, enterprises have to be more agile, innovative, and adaptive to cater to the rapidly evolving digital commerce needs of customers, who seek personalized and unified shopping experience across all channels and touchpoints. Emerging digital channels, the proliferation of new customer journeys, rapid technology adoption, and increasing competition in digital commerce are making it critical for enterprises to create a composable and futuristic platform to deliver seamless customer experience.

    The TCS Experiential Digital Commerce Platform is a modern, microservices-based, end-to-end, omni-channel commerce solution that provides enterprises with complete flexibility and agility to meet the changing needs of digital shoppers. 

    TCS Experiential Digital Commerce, an integrated, MACH-based commerce solution has been mentioned in the IDC MarketScape report as one of the key proprietary solutions for e-commerce space to help organizations innovate and accelerate digital transformation initiatives.    

    Solution

    Organizations should transform digital commerce by reimagining platform capabilities and customer experience.

    The key features of TCS’ solution are:

    • Platform of the future: Built on MACH (microservices, API-first, cloud-native, headless) architecture for greater flexibility and rapid innovation

    • Cloud agnostic: Single-tenant-based SaaS solution, which can be hosted on a cloud platform of choice

    • One platform: Caters to multiple business models (B2C, B2B, marketplace, D2C), multi-site, multi-lingual, and multi-currency support for business expansion

    • Mobile-first: Modern mobile front-end for a frictionless experience across devices

    • Seamless integration: Integrates with existing IT solutions and applications

    • Flexible, intuitive business controls: Provides control to business users to orchestrate and deliver superlative user experiences

    • Plug-and-play partner ecosystem: Leverage pre-built integrations for off-the-shelf solution to ensure faster time to market

    Benefits

    The solution helps entities increase customer base by creating compelling customer experiences.

    It improves many key commerce metrics:

    • Increases average order value (AOV) by 5 to 10%

    • Offers capabilities to increase loyal customer base by 2X

    • Ensures Faster time-to-market with go-live within 8 to 10 weeks

    • Reduces total cost of ownership (TCO) by 25 to 30%

    The TCS advantage

    TCS’ expertise across technologies and strong industry partnerships ensure holistic solutions to business challenges.

    With TCS as partner, retailers stand to gain from:

    • Strong contextual knowledge: Harness the deep domain and contextual knowledge from TCS’ vast expanse of customer engagements across industries, geographies, and lines of business.

    • Full services play: TCS provides full transformation services—from consulting, UX design, and implementation to site operations and hyper-care support.

    • TCS COINTM: TCS Co-Innovation Network™ (COIN) brings together a network of experts from startups, research, academics, and corporations to collaboratively work on industry-specific challenges.

    • TCS Innovation Labs: TCS has a global network of innovation labs, namely technology labs, academic alliance labs, and domain labs. The labs create differentiators and build innovation capabilities for TCS’ businesses and its customers.

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