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Perpetually Adaptive Enterprise

At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.

Adaptability starts here
  • Industries
  • Services
  • Products and Platforms
  • Research & Innovation
  • Alliances
  • Banking
  • Capital Markets
  • Consumer Packaged Goods and Distribution
  • Communications, Media, and Information Services
  • Education
  • Energy, Resources, and Utilities
  • Healthcare
  • High Tech
  • Insurance
  • Life Sciences
  • Manufacturing
  • Public Services
  • Retail
  • Travel and Logistics
  • Artificial Intelligence and Data & Analytics
  • Cloud
  • Cognitive Business Operations
  • Consulting
  • Cybersecurity
  • Enterprise Solutions
  • IoT and Digital Engineering
  • Network Solutions and Services
  • TCS Interactive
  • Sustainability Services
  • TCS ADD™
  • TCS BANCS™
  • TCS BFSI Platforms
  • TCS CHROMA™
  • TCS Customer Intelligence & Insights™
  • TCS ERP on Cloud
  • ignio™
  • TCS iON™
  • TCS HOBS™
  • TCS Intelligent Urban Exchange™
  • TCS OmniStore™
  • TCS Optumera™
  • TCS Tap™
  • Quartz™ – The Smart Ledgers™
  • TCS TwinX™
  • TCS MasterCraft™
  • Jile™
  • TCS DigiBOLT™
  • TCS AI WisdomNext™
  • TCS Research
  • TCS Pace™
Perpetually Adaptive Enterprise
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence and Data & Analytics
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Alliances
  • About Us

    We deliver excellence and create value for customers and communities - everyday. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

    Discover the difference
    • Brand
    • Leadership
    • Community
    • Sustainability
    • Inclusion
    • Values
    About Us
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    Point of views, research, studies - on the latest themes - to help you expand your knowledge and be future ready.

    Start reading now
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    • Events
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    Upcoming events

    15 Dec 2025 TCS Analyst Day 2025: Forging a Truly Adaptive Enterprise
    02 Dec 2025 TCS BaNCS at BankenTech 2025 Frankfurt
    01 Dec 2025 TCS at AWS re:Invent 2025
    View all

    Recent recognitions

    11 Nov 2025 TCS Named a Leader in Digital Workplace Services by Everest Group
    07 Nov 2025 TCS Positioned as a Leader in Finance and Accounting Outsourcing by Everest Group
    04 Nov 2025 TCS is a Leader in Financial Crime and Compliance Operations Services: Everest Group
    View all
    TCS Insights
  • Customer Stories
  • Events
  • Analyst Recognition
  • Global Studies
  • Want to be a global change-maker? Join our team.

    At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

    Join us
    • India
    • Americas
    • Asia Pacific
    • Europe and UK
    • Middle East and Africa
    • India
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
    • Belgium
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    • Hungary
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    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
    Want to be a global change-maker? Join our team.
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
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    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
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    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
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    Stay up-to-date on all press announcements by TCS

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    Recent News

    14 Nov 2025 TCS Launches ‘Team SDG Universe’, a Free and Interactive Platform to Turn Every Child into a Sustainability Champion
    07 Nov 2025 TCS and Insper launch AI-Powered Research and Innovation Centre
    24 Oct 2025 TCS Collaborates with Google Cloud to Launch Google Cloud Gemini Experience Center in Riyadh, to Drive AI Innovation Across MEA
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    What we do

    Perpetually Adaptive Enterprise

    At TCS, we don’t just help businesses transform. We help them become perpetually adaptive enterprises, built to evolve continuously and confidently in a world of constant change.

    Adaptability starts here
    • Industries
    • Services
    • Products and Platforms
    • Research & Innovation
    • Alliances
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
    • Artificial Intelligence and Data & Analytics
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
    • TCS Research
    • TCS Pace™
    Perpetually Adaptive Enterprise
  • Industries expand here
    • Banking
    • Capital Markets
    • Consumer Packaged Goods and Distribution
    • Communications, Media, and Information Services
    • Education
    • Energy, Resources, and Utilities
    • Healthcare
    • High Tech
    • Insurance
    • Life Sciences
    • Manufacturing
    • Public Services
    • Retail
    • Travel and Logistics
  • Services expand here
    • Artificial Intelligence and Data & Analytics
    • Cloud
    • Cognitive Business Operations
    • Consulting
    • Cybersecurity
    • Enterprise Solutions
    • IoT and Digital Engineering
    • Network Solutions and Services
    • TCS Interactive
    • Sustainability Services
  • Products and Platforms expand here
    • TCS ADD™
    • TCS BANCS™
    • TCS BFSI Platforms
    • TCS CHROMA™
    • TCS Customer Intelligence & Insights™
    • TCS ERP on Cloud
    • ignio™
    • TCS iON™
    • TCS HOBS™
    • TCS Intelligent Urban Exchange™
    • TCS OmniStore™
    • TCS Optumera™
    • TCS Tap™
    • Quartz™ – The Smart Ledgers™
    • TCS TwinX™
    • TCS MasterCraft™
    • Jile™
    • TCS DigiBOLT™
    • TCS AI WisdomNext™
  • Research & Innovation expand here
    • TCS Research
    • TCS Pace™
  • Alliances
  • Who we are

    About Us

    We deliver excellence and create value for customers and communities - everyday. With the best talent and the latest technology we help customers turn complexity into opportunities and create meaningful change.

    Discover the difference
    • Brand
    • Leadership
    • Community
    • Sustainability
    • Inclusion
    • Values
    About Us
  • Brand
  • Leadership
  • Community
  • Sustainability
  • Inclusion
  • Values
  • Insights

    TCS Insights

    Point of views, research, studies - on the latest themes - to help you expand your knowledge and be future ready.

    Start reading now
    • Customer Stories
    • Events
    • Analyst Recognition
    • Global Studies

    Upcoming events

    15 Dec 2025 TCS Analyst Day 2025: Forging a Truly Adaptive Enterprise
    02 Dec 2025 TCS BaNCS at BankenTech 2025 Frankfurt
    01 Dec 2025 TCS at AWS re:Invent 2025
    View all

    Recent recognitions

    11 Nov 2025 TCS Named a Leader in Digital Workplace Services by Everest Group
    07 Nov 2025 TCS Positioned as a Leader in Finance and Accounting Outsourcing by Everest Group
    04 Nov 2025 TCS is a Leader in Financial Crime and Compliance Operations Services: Everest Group
    View all
    TCS Insights
  • Customer Stories
  • Events
  • Analyst Recognition
  • Global Studies
  • Careers

    Want to be a global change-maker? Join our team.

    At TCS, we believe exceptional work begins with hiring, celebrating and nurturing the best people — from all walks of life.

    Join us
    • India
    • Americas
    • Asia Pacific
    • Europe and UK
    • Middle East and Africa
    • India
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
    Want to be a global change-maker? Join our team.
  • India expand here
    • India
  • Americas expand here
    • Argentina
    • Brazil
    • Canada
    • Chile
    • Colombia
    • Ecuador
    • Mexico
    • Peru
    • Uruguay
    • USA
  • Asia Pacific expand here
    • Australia
    • Mainland China
    • Hong Kong SAR
    • Indonesia
    • Japan
    • Malaysia
    • New Zealand
    • Philippines
    • Republic of Korea
    • Singapore
    • Chinese Taipei
    • Thailand
  • Europe and UK expand here
    • Belgium
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Hungary
    • Ireland
    • Italy
    • Luxembourg
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Spain
    • Sweden
    • Switzerland
    • United Kingdom
  • Middle East and Africa expand here
    • Bahrain
    • Israel
    • Kuwait
    • Qatar
    • Saudi Arabia
    • South Africa
    • United Arab Emirates
  • Newsroom

    Find the latest news about TCS

    Stay up-to-date on all press announcements by TCS

    Discover more
    • News Alerts
    • Media Kit

    Recent News

    14 Nov 2025 TCS Launches ‘Team SDG Universe’, a Free and Interactive Platform to Turn Every Child into a Sustainability Champion
    07 Nov 2025 TCS and Insper launch AI-Powered Research and Innovation Centre
    24 Oct 2025 TCS Collaborates with Google Cloud to Launch Google Cloud Gemini Experience Center in Riyadh, to Drive AI Innovation Across MEA
    View all
    Find the latest news about TCS
  • News Alerts
  • Media Kit
  • Investors

    Tata Consultancy Services Limited
    NSE:TCS
    INR
    Discover more
    • Management Commentary
    • Financials
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  • Management Commentary expand here
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    • Retail
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    TCS Experiential Digital Commerce Platform

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    Industry

    Retail This will open an overlay

    Omnichannel CX and Intelligent Innovation – The Future of Retail

    Read how TCS’ agile and AI-powered retail solutions help businesses strengthen supply chains, reimagine operations, and deliver improved customer experience.
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    TCS helps create a sustainable travel ecosystem and design hyper-personalized using AI and big data in tourism to make the passenger journey memorable.
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    Services

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    TCS is a proud Platinum Sponsor of AWS re:Invent 2025, AWS’ flagship global cloud conference that brings together the worldwide cloud community. At Booth #1876, TCS will showcase how enterprises can become perpetually adaptive by harnessing the power of AI, data, and cloud through breakthrough solution launches, live demos, and thought leadership sessions.
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    Highlights

    • TCS Experiential Digital Commerce Platform is a modern, microservices-powered, end-to-end omni-channel, composable commerce solution. It is a SaaS-based solution, which can be hosted on any cloud platform.
    • A cross-industry solution, it caters to multiple lines of business and supports various business models (B2C, B2B, marketplace, and D2C).
    • The solution helps enterprises accelerate digital transformation, enabling greater business flexibility, scalability, and agility required to meet the evolving needs of digital shoppers.

    On this page

    Overview   inpage
    Solution   inpage
    Benefits   inpage
    TCS advantage   inpage
    Overview inpage
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    Overview Solution Benefits TCS advantage

    Overview

    Enterprises are looking to enable seamless and personalized shopping experiences for customers.

    Today, enterprises have to be more agile, innovative, and adaptive to cater to the rapidly evolving digital commerce needs of customers, who seek personalized and unified shopping experience across all channels and touchpoints. Emerging digital channels, the proliferation of new customer journeys, rapid technology adoption, and increasing competition in digital commerce are making it critical for enterprises to create a composable and futuristic platform to deliver seamless customer experience.

    The TCS Experiential Digital Commerce Platform is a modern, microservices-based, end-to-end, omni-channel commerce solution that provides enterprises with complete flexibility and agility to meet the changing needs of digital shoppers. 

    TCS Experiential Digital Commerce, an integrated, MACH-based commerce solution has been mentioned in the IDC MarketScape report as one of the key proprietary solutions for e-commerce space to help organizations innovate and accelerate digital transformation initiatives.    

    Solution

    Organizations should transform digital commerce by reimagining platform capabilities and customer experience.

    The key features of TCS’ solution are:

    • Platform of the future: Built on MACH (microservices, API-first, cloud-native, headless) architecture for greater flexibility and rapid innovation

    • Cloud agnostic: Single-tenant-based SaaS solution, which can be hosted on a cloud platform of choice

    • One platform: Caters to multiple business models (B2C, B2B, marketplace, D2C), multi-site, multi-lingual, and multi-currency support for business expansion

    • Mobile-first: Modern mobile front-end for a frictionless experience across devices

    • Seamless integration: Integrates with existing IT solutions and applications

    • Flexible, intuitive business controls: Provides control to business users to orchestrate and deliver superlative user experiences

    • Plug-and-play partner ecosystem: Leverage pre-built integrations for off-the-shelf solution to ensure faster time to market

    Benefits

    The solution helps entities increase customer base by creating compelling customer experiences.

    It improves many key commerce metrics:

    • Increases average order value (AOV) by 5 to 10%

    • Offers capabilities to increase loyal customer base by 2X

    • Ensures Faster time-to-market with go-live within 8 to 10 weeks

    • Reduces total cost of ownership (TCO) by 25 to 30%

    The TCS advantage

    TCS’ expertise across technologies and strong industry partnerships ensure holistic solutions to business challenges.

    With TCS as partner, retailers stand to gain from:

    • Strong contextual knowledge: Harness the deep domain and contextual knowledge from TCS’ vast expanse of customer engagements across industries, geographies, and lines of business.

    • Full services play: TCS provides full transformation services—from consulting, UX design, and implementation to site operations and hyper-care support.

    • TCS COINTM: TCS Co-Innovation Network™ (COIN) brings together a network of experts from startups, research, academics, and corporations to collaboratively work on industry-specific challenges.

    • TCS Innovation Labs: TCS has a global network of innovation labs, namely technology labs, academic alliance labs, and domain labs. The labs create differentiators and build innovation capabilities for TCS’ businesses and its customers.

    Related reading

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    Fine-tune pricing strategies with AI-ML to drive competitive advantage

    White Paper | 31 Oct 2023   Opens in new tab

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    A
    Default
    A

    Line height

    Default