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Learn how the superforecaster capability of martech platforms can use data and insights to aid in making precise decisions for the future as well as for today.
Learn how Customer Data Platform (CDP) empowers enterprises to become real-time enterprises and deliver ideal CX by building modern customer 360 platforms.
From purpose-led to sustainable, discover the six features that will help elevate your CX in the digital ecosystem and enhance the end-to-end customer journey.
With ideation, creation, and advertising campaign optimization, generative AI will play a key role in marketing and transforming the future of work. Know more.
This article talks about the pricing strategy, the COVID-19 strategy, and campaign management for the future of the supply chain and value chain. Learn more.
Know about experiential marketing in ecommerce for customer relationship management and how personas and customization can improve customer experience.
Taxonomy is key to classifying & managing website content & enterprises must refresh it regularly with effective strategies to realize maximum value. Know more.
Learn how customer data platforms (CDP) can evaluate data for completeness, focusing on the specific customer persona to deliver hyper-personalized services.
Customers expect a highly personalized experience. Read how MarTech accommodates the change in marketing strategy and data management for CX transformation.
Read how focusing on hyper-personalization and enhancing customer experience in retail can help build a strong future of convenience stores.
TCS’ unified commerce platform helps retailers build a foundation for omnichannel retailing, delivering rapid agility & enhanced customer experience. Know more.
Read how metaverse technology can lead the next revolution in CX and help CXOs and CMOs think bigger and further beyond boundaries than ever before.