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Sports Sponsorships
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TCS Sports Sponsorship: Where Technology Meets Sports
TCS is building on its belief in sports by bringing innovation and technology to global events such as Formula E, the New York marathon, and the Mumbai marathon
Related Insights
Tune in and listen to TCS futurist Bill Quinn and long-distance runner Reed Fischer discuss digital twins and AI and their role in athletes’ health and fitness.
Podcast
17 Apr 2025
As we head deeper into the digital age, TCS London Marathon will focus on education initiatives and encourage youth to lead active and healthy lives.
Article
21 Apr 2023
Deploying advanced digital technology, the TCS London Marathon app enables runner tracking virtually and, on the course, making the race accessible and inclusive.
Report
28 Sep 2022
https://www.tcs.com/tcs-global-sizzler-2020
Running in numbers
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13
MARATHONS
The number of running events TCS is associated with
87,075,546
MILES RUN
The total distance covered by our runners
Swipe LeftSwipe RightWe believe sports brings people together. We use our sports sponsorships to build relationships and use our technology and passion for innovation to enhance event experiences.
MICHELLE TAYLOR
Global Head, Sports Sponsorships
Swipe LeftSwipe RightWhen you run a marathon, you feel there’s nothing you cannot do. With every step that you take, you build on that belief.
Surya Kant
Former Chairman, North America, TCS
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